Skip to main content
Solved

Use a flow or campaign for pre-launch email newsletters

  • September 17, 2024
  • 2 replies
  • 74 views

dberonio22
Contributor III
Forum|alt.badge.img+4

Hello everyone, is it best to set it up as a flow in Klaviyo rather than a campaign? Would just like to know your thoughts on this as I am just starting in Klaviyo 😊

Best answer by Bobi N.

@dberonio22 

If you can set up everything that you want to and as you want to in a flow it is always easier to do this with flow because you can do it in advance.

But if you want to be more precise on segmentation and on timing of the send of the emails then a campaign may work better.. it depends what do you want to achieve and how much those details matter for the specific situation.

2 replies

Bobi N.
Partner - Platinum
Forum|alt.badge.img+45
  • Champion & Partner
  • 463 replies
  • Answer
  • September 17, 2024

@dberonio22 

If you can set up everything that you want to and as you want to in a flow it is always easier to do this with flow because you can do it in advance.

But if you want to be more precise on segmentation and on timing of the send of the emails then a campaign may work better.. it depends what do you want to achieve and how much those details matter for the specific situation.


dberonio22
Contributor III
Forum|alt.badge.img+4
  • Author
  • Contributor III
  • 5 replies
  • October 1, 2024

Thanks, Bobi. Set this up as flows!