Tue, Oct 5, 4:00 PM - 5:00 PM (UTC)

Live Q&A: Cyber Weekend Edition

Event ended

About this event

Do you have questions about your Cyber Weekend marketing strategy? We've got answers! In this live training, Growth Success Manager @bill.hamilton and Customer Education Specialist @jennifer.brisebois will answer your most pressing questions.

We'll cover some common FAQ's including:

When should I start planning for Cyber Weekend?
How many emails should I send during Cyber Weekend?
Do I have to offer a sale during Cyber Weekend?

If you have specific questions you’d like us to cover, you can submit questions using this form. You’re welcome to ask them during the event too! See you there

Attendees (4)

Contributor I

Contributor I

Contributor I

New Member

Taylor ClarkKlaviyo Employee

Live training recordings

Recap discussion: Cyber Weekend Live Q&A

Thank you for registering for our Live Training: Cyber Weekend Live Q&A! Whether you were able to attend or not you can find the replay and all of the resources mentioned during the session below. In our session today we covered: When should I start planning for BFCM? How many emails should I send during BFCM? Do I have to offer a sale during BFCM? There are a number of great resources to achieve your 2021 Cyber Weekend goals but we also encourage you to share your own by making this a discussion. We’ll link the replay in the comments but we’d love to hear from you on any questions or successful strategies you’ve implemented yourself. As promised, here are the additional resources that we dropped in the chat. These should help you on your journey to having the best Cyber Weekend possible: Build It with Klaviyo: A/B Testing Signup Forms for BFCM Best Practices for A/B Testing Preparing for Black Friday/Cyber Monday Creating a VIP Segment Upcoming Live Events Lastly, your feedback is inv

jennifer.briseboisKlaviyo Employee

Live training recordings

Recap discussion: Reporting for Cyber Weekend Success

Whether you attended the live session or not, in this post you can find the replay and all of the additional resources mentioned during the training. Link to the replay is in the comments! In this session, we cover: How to analyze and understand your historic Cyber Weekend data Key metrics to observe and useful reports to build for insightful analysis How to adjust your goals and create actionable steps to improve your strategy and drive more revenue this year This is a high-level strategic training and we understand you may need more guidance on how to execute some of these ideas. Here is a list of articles and resources that will help you as you dive into your data: Basics Getting Started with Reporting How to Use the Reports Library Guide to Benchmarks How to Update Your Industry and Vertical About Custom Reports About List Growth Reporting Specifics How to Strengthen Your Sender Reputation How to Use Revenue per Recipient Benchmarks to Plan Sales Performance How to Create Customer

Event details

Online event

Tue, Oct 5, 4:00 PM - 5:00 PM (UTC)

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