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Recap discussion: [Interactive workshop] Re-engage lapsed customers with a Klaviyo winback flow


Emily Shea
Klaviyo Employee
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Welcome! 

This post contains resources related to our live training [Interactive workshop] Re-engage lapsed customers with a Klaviyo winback flow. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! 

 

Session recording 

In this session, we walk through the steps of creating a Klaviyo winback flow: adding a trigger, building out the structure, and discussing the type of content you might include. You can view a session recording below: 

 

In this session, we covered:

  • What goes into a winback flow?

  • Build phase 1: Setting up the flow trigger

  • Build phase 2: Structuring the flow

  • Inspiration: Content ideas

Here are some additional resources to guide you through the process:


We hope to see you again soon! Visit our live trainings page to keep up with our events.

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