Hey I’m looking for a hand setting up a generated coupon codes for a mystery discount. For example a customer receives a 10%,15% and 20% unique discount code in their inbox after signing up. I saw LSKD do this and a few other brands so was wondering if anyone has any pointers to set it up.
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Mystery Coupon
+1Best answer by Ashley I.
Hi
Welcome to the Community!
I do not believe that randomizing discount codes upon sign-up is a feature that is natively available in Klaviyo at the current moment, but I might have a workaround for this:
I looked into the brand you mentioned in your inquiry, and can see they are using Klaviyo as part of their tech stack; among other plugins and third-party services. If they are facilitating the randomized discount code incentive via a flow in Klaviyo, they are likely utilizing conditional splits in their Welcome Series flow for new subscribers.
I am unable to confirm this for certain, of course, without direct account access. But it would seem to me that they have configured a conditional split for a random sample of subscribers who enter the flow. It would look a little something like this:
In the above example, 50% of new subscribers would see an email containing Discount Code #1, and the other half would receive an email containing Discount Code #2. This can be static discount codes , such as ‘SAVE10’ and SAVE15’, or you can take this a step further by configuring dynamic discount codes to be unique per each users.
If you want to offer more than 2 discount code variants, you can add additional 50/50 conditional splits like so:
This can also be helpful for making higher discount codes less likely to be awarded. In the above example, new subscribers have a 50% chance of getting Discount Code #1, and a 25% chance of getting either Discount Code #2 and #3.
--
Hope this helps!
-- Ashley Ismailovski
+19
Each random conditional split creates 2 paths so if you wanted to offer a third discount level (discount C) you’d have to add another random conditional split on one of your paths.
hope that helps and interested to see if someone else had another way to do it!
+41Hi
Welcome to the Community!
I do not believe that randomizing discount codes upon sign-up is a feature that is natively available in Klaviyo at the current moment, but I might have a workaround for this:
I looked into the brand you mentioned in your inquiry, and can see they are using Klaviyo as part of their tech stack; among other plugins and third-party services. If they are facilitating the randomized discount code incentive via a flow in Klaviyo, they are likely utilizing conditional splits in their Welcome Series flow for new subscribers.
I am unable to confirm this for certain, of course, without direct account access. But it would seem to me that they have configured a conditional split for a random sample of subscribers who enter the flow. It would look a little something like this:
In the above example, 50% of new subscribers would see an email containing Discount Code #1, and the other half would receive an email containing Discount Code #2. This can be static discount codes , such as ‘SAVE10’ and SAVE15’, or you can take this a step further by configuring dynamic discount codes to be unique per each users.
If you want to offer more than 2 discount code variants, you can add additional 50/50 conditional splits like so:
This can also be helpful for making higher discount codes less likely to be awarded. In the above example, new subscribers have a 50% chance of getting Discount Code #1, and a 25% chance of getting either Discount Code #2 and #3.
--
Hope this helps!
-- Ashley Ismailovski
Ashley Ismailovski, Klaviyo Champion & Director of Email Marketing at SmartSites https://www.smartsites.com/
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