Contributor II

Solved

Use Google Annotations

Forum|Forum|5 years ago
December 6, 2020
40 replies
8538 views

Hello guys, hope your holiday season was successful.

My name is Adir, I am the CRM manager at Maelys Cosmetics.

I have a question for you all, did someone tried to use Google Annotations?

Pre show the image, coupon? If you have any tips or tricks, that can be great.

We would like to take our email marketing activity to the next level after conquering email automation, segmentation, SMS campaigns and all Klaviyo’s best practices.

Best answer by Taylor Tarpley

Hi all,

Thank you all for the collaboration, sharing and troubleshooting you’ve demonstrated together with your peers in the Community! After conversing with our team, I was able to confirm some best practices that would be helpful in sharing!

In addition to confirming what @cassy had previously mentioned that Google Annotations will not work through a drag-and-drop editor, this will require a custom coded HTML template. Our experts were also able to share that some success can be seen when following these two steps:

Disable the setting ‘Enable embedded styles’ under account Settings > Email > CSS Optimization
create and upload the template as a pure HTML template. I actually couldn’t see the option to do that via the new editor, so you have to do ‘Create Template’ and then select the old editor, and then select the upload tab that then shows up and import it there

While we have seen some success using these two steps listed above, guaranteed placement is outside of Klaviyo’s control and ultimately up to Gmail/Google. This includes configuring a banner image to show and following the syntax laid out by Google. Within our own tests we were not able to find a permanent method to configure annotations in Klaviyo to permanently secure display in a certain section of the promotions tab.

Hope this helps!

-Taylor

Show previous replies

G

gmc

Problem Solver I

Not really, unfortunately. I tried a few ways to test, but none ended up like I was hoping.

I’ve been on other projects since, but plan to try get this working somehow!

S

sampw

Contributor II

Would love to hear from anyone that has got this working, particularly anyone managing to get carousel images to show in Promotions tab. For me, after following all the steps from Google and mentioned about, still not seeing the annotations/images.

C

connectedconnor

Contributor I

I have the code working inside Googles Preview Tool, but it doesn’t actually work when Klaviyo sends it out.

I think it has to do with Klaviyo blocking scripts so you need to use Microdata.

Then even once you have the Microdata and add it to the email head section, Klaviyo moves all that code to the body.

Even with the gmail promo annotations microdata code being added inside the body, the preview tool shows it working, but when testing, I could never get it to show up in the email once Klaviyo delivers it to a Gmail recipient.

C

connectedconnor

Contributor I

Would love to hear from anyone that has got this working, particularly anyone managing to get carousel images to show in Promotions tab. For me, after following all the steps from Google and mentioned about, still not seeing the annotations/images.

Sorry I forgot to quote your message to reply. Hope you see my message above and Klaviyo can shed some light on this.

D

DavidF

Contributor II

@Klaviyo Team where are we with this?

Every other ESP has support for this now. When will this be integrated into your editor?

https://www.litmus.com/blog/gmail-promotions-tab-updates/

D

DavidF

Contributor II

Any chance of a response Klaviyo team?

H

Helaine

Contributor I

I also want to add this code to my promotional emails. Klaviyo team, please fix it of us!

Taylor TarpleyAnswer

Community Manager

Hi all,

Thank you all for the collaboration, sharing and troubleshooting you’ve demonstrated together with your peers in the Community! After conversing with our team, I was able to confirm some best practices that would be helpful in sharing!

In addition to confirming what @cassy had previously mentioned that Google Annotations will not work through a drag-and-drop editor, this will require a custom coded HTML template. Our experts were also able to share that some success can be seen when following these two steps:

Disable the setting ‘Enable embedded styles’ under account Settings > Email > CSS Optimization
create and upload the template as a pure HTML template. I actually couldn’t see the option to do that via the new editor, so you have to do ‘Create Template’ and then select the old editor, and then select the upload tab that then shows up and import it there

While we have seen some success using these two steps listed above, guaranteed placement is outside of Klaviyo’s control and ultimately up to Gmail/Google. This includes configuring a banner image to show and following the syntax laid out by Google. Within our own tests we were not able to find a permanent method to configure annotations in Klaviyo to permanently secure display in a certain section of the promotions tab.

Hope this helps!

-Taylor

D

DavidF

Contributor II

Sales Force were able to get it working inside their editor with no issues - https://help.salesforce.com/s/articleView?id=sf.mc_ceb_google_promotions_tab.htm&type=5

R

Redlight

Contributor I

Should be a feature in the email drag and drop. Give me a spot to store it. Klaviyo you guys render the Google syntax. I’m surprised this isn’t a feature at this point. Right now I’m scrolling through my gmail looking at all the other brands using this. It’s compelling!! And I can’t do it unless I switch to html template and increase the work effort. Where’s the easy button?

Show more replies

Sign up

Use your Klaviyo credentials

Log in to the Community

Use your Klaviyo credentials