What You’ll Learn in This Discussion:
Why Retargeting Matters
- 98% of visitors don’t buy on their first visit – how to bring them back
- How Facebook & Google retargeting boosts conversion rates
How to Sync Klaviyo with Meta & Google Ads
- Step-by-step guide to connecting Klaviyo with your ad accounts
- Setting up custom audiences from Klaviyo segments for retargeting
Best Audiences for Retargeting
- Abandoned Cart Users (high purchase intent)
- Recent Email Clickers (interested but didn’t buy)
- VIP Customers (upsell high-value products)
- Inactive Customers (win-back campaigns)
Winning Retargeting Ad Strategies
- Dynamic Product Ads – Show users the exact product they viewed
- Exclusive Discount Offers to drive urgency
- Social Proof Ads (testimonials, UGC) to build trust
Optimizing for Maximum ROI
- A/B testing ad creatives & messaging
️ - Using lookalike audiences to find new customers
- Tracking performance with Klaviyo + Google Analytics
Why Join This Discussion?
- Learn how to turn Klaviyo segments into high-converting ad audiences
- Discover real-world strategies from other marketers
- Get expert tips to maximize retargeting ROI
How have you used Klaviyo with Facebook & Google Ads? Share your experience below! 
