I am curious on how you guys define “active on site” and “viewed product”. Because in my cohort analysis, the number seem to be much lower consider the amount of traffic the site is getting.
For example, if a user come to my site the first time and entered his email and continued browsing products, does klaviyo count that as 1 “viewed product” and 1 “active on site”? or does this user has to come to site again, and until then klaviyo will track that metrics?
Can someone explain exactly how this works?
Best answer by David ToView original