Campaigns breakdown by segment

Forum|Forum|2 years ago
September 11, 2023
4 replies
184 views

Hi all,

Is there a built-in functionality in Klaviyo that provides the possibility to compare segments’ performance for a given campaign?

Thank you in advance.

Best regards,

Campaigns

This topic has been closed for replies.

Best answer by David To

Hey @LoicH37,

You can compare a list or segment’s performance for campaigns by creating and analyzing a campaign performance report. You can learn more about this from our How to build a campaign performance report.

There’s also a number of Community posts on this topic such as the ones below that might be helpful to review:

David

David ToAnswer

Klaviyo Employee

Hey @LoicH37,

You can compare a list or segment’s performance for campaigns by creating and analyzing a campaign performance report. You can learn more about this from our How to build a campaign performance report.

There’s also a number of Community posts on this topic such as the ones below that might be helpful to review:

David

L

LoicH37Author

Contributor II

Hi David,

Thanks for your answer, will explore these links!

Have a great day

L

LoicH37Author

Contributor II

For those who are interested,

In the analytics tab under the custom report button, you have the possibility to create a custom report, select your metrics, conversion metrics, timeframe, and group by campaign and segment. This report can be previewed in Klaviyo, exported in CSV, and sent by email.

It works like a charm.

Again thanks David for your answer!

Best regards,

K

kathawk

Contributor I

Hi! When I run the send report by campaign and segment the total send counts are higher than when just running the report by campaign. Does this suggest our lists have overlap and data is double-counted?

Sign up

Use your Klaviyo credentials

Log in to the Community

Use your Klaviyo credentials