I have a segment that was set up in 2020 (before I started working here:)Win-Back OpportunitiesPlaced Order at least once over all time Placed Order zero times in the last 180 days Person is not suppressed for emailMy question is - does this list grow based on that criteria (are new people added?). Or is this a list that was created in 2020 and it still holds the same list of people?

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Peggy

Contributor I

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Content Coordinator

Forum|Forum|4 years ago
April 27, 2022
4 replies
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I have a segment that was set up in 2020 (before I started working here:)

Win-Back Opportunities

Placed Order at least once over all time
Placed Order zero times in the last 180 days
Person is not suppressed for email

My question is - does this list grow based on that criteria (are new people added?). Or is this a list that was created in 2020 and it still holds the same list of people?

This topic has been closed for replies.

Best answer by Mailbox Manny

Hi Peggy,

Segments are dynamic and will grow and shrink based on customer behavior.

Here’s a help article that further explains the difference between a segment and list:

https://help.klaviyo.com/hc/en-us/articles/115005061447-Understanding-The-Difference-Between-Segments-and-Lists

Mailbox MannyAnswer

Partner - Silver

Hi Peggy,

Segments are dynamic and will grow and shrink based on customer behavior.

Here’s a help article that further explains the difference between a segment and list:

https://help.klaviyo.com/hc/en-us/articles/115005061447-Understanding-The-Difference-Between-Segments-and-Lists

Subscribe. Segment. Send. Repeat.

P

PeggyAuthor

Contributor I

I understand a newsletter opt-in segment grows and shrinks based on those who sign up. I'm asking about a segment that, say bought an octagon. I'd like to group all of those people in a segment. If I set the parameters for those who purchased an octagon in the last 90 days, will my list grow whenever a new person buys an octagon? Will they be added my “Octagon” segment?

Mailbox Manny

Partner - Silver

Yes :)

Subscribe. Segment. Send. Repeat.

P

PeggyAuthor

Contributor I

Thank you!

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