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Contributor III
May 3, 2021
Solved

Falling out of abandoned cart flow

  • May 3, 2021
  • 6 replies
  • 251 views

Hi, I want to send a second set of emails in the abandoned cart flow and I wonder if I need to manually add a step that says ‘if purchase has not been made in the last x day, send second email’. 

Or would that be unnecessary? How would Klaviyo know that purchase was made on this abandoned cart?

    This topic has been closed for replies.
    Best answer by David To

    Hello @JaSn,

    You typically wouldn’t need to add any additional flow filters to the Abandoned Cart flow to ensure customers have not made a purchase to be proceeding through the flow.

    By default, the Abandoned Cart flow should have a flow filter of “What someone has done, Has Placed Order zero times since starting this flow” which would automatically remove customers from the flow should they make a purchase since starting the flow. You can learn more about this and further understand how an Abandoned Cart flow functions from the Creating an Abandoned Cart Flow article or from our video guide here: Objective Video: Turn On an Abandoned Cart Flow.

    Hope this helps!

    -David

     

    6 replies

    Bobi N.
    Partner - Platinum
    Champion & Partner
    May 4, 2021

    @JaSn 

    you can add conditional split before that email saying placed order zero times in the last [X] days where flow (or Attributed Flow) is [THIS FLOW]

    Head Email Marketing Technician at Flowium
    David To
    Klaviyo Employee
    David ToAnswer
    Klaviyo Employee
    May 4, 2021

    Hello @JaSn,

    You typically wouldn’t need to add any additional flow filters to the Abandoned Cart flow to ensure customers have not made a purchase to be proceeding through the flow.

    By default, the Abandoned Cart flow should have a flow filter of “What someone has done, Has Placed Order zero times since starting this flow” which would automatically remove customers from the flow should they make a purchase since starting the flow. You can learn more about this and further understand how an Abandoned Cart flow functions from the Creating an Abandoned Cart Flow article or from our video guide here: Objective Video: Turn On an Abandoned Cart Flow.

    Hope this helps!

    -David

     

    Contributor I
    February 5, 2023

    I know this is an old thread, but if you have 2+ emails in your abandoned cart flow, surely you need to filet out anyone who has placed an order since starting the flow at each step?

    alex.hong
    Klaviyo Alum
    February 6, 2023

    Hi @International Elf Service ,

    Here’s a diagram from our flow filter article:

    A diagram of Klaviyo filters that will be applied when someone enters a flow, and after the time delay

    So using a flow filter will already help with your abandoned cart check process.

    Contributor I
    February 7, 2023

    Thank you so much Alex - so to confirm that if I have 3 emails in a flow - the original flow filters will be applied prior to each email send?

    I ask because I have had a few customers who have emailed saying they have placed an order and yet received emails from the abandoned cart flow ...

    alex.hong
    Klaviyo Alum
    February 8, 2023

    Hi @International Elf Service ,

    I would recommend adding the following flow filters:
    1. AND "Has placed an order ​​Zero times since starting this flow"?name=Screen+Shot+2020-10-01+at+7.46.28+PM.png​​
    So if they place an order after they started checkout, they won't receive the email. 

    2. AND "Has not been in this flow in the last X Days/hours"?

    ?name=Screen+Shot+2020-09-03+at+2.55.49+PM.png

    If a customer checks out twice, placing an order will resolve one Checkout Started action but not the other. By adding that flow filter, if a customer clicks on check out again after entering that flow they will not receive an Abandoned cart email after placing an order. Essentially each time a customer checks out, they will enter that flow unless you add the flow filter I stated above.

    To add a flow filter if you are not familiar:
    1. Click on the trigger box:
    ?name=Screen+Shot+2020-10-01+at+7.45.35+PM.png
    2. Click on Flow Filters on the left:
    ?name=Screen+Shot+2020-10-01+at+7.47.54+PM.png
    3. Click "Add flow filter"
    4. Click on "What someone has or has not done" to filter the placed order zero times:
    ?name=Screen+Shot+2020-10-01+at+7.48.41+PM.png

    Hope that helps!