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How to Set up Unsubscribe near email sent from?

  • September 30, 2022
  • 6 replies
  • 385 views

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Best answer by alex.hong

Hello @Namphong ,

Going to quote my colleagues at support here for those who might run into a similar question:

It will only show the unsubscribe button for brands on a dedicated sending domain and with good sending reputation. Unfortunately since Gmail is a 3rd party and you are looking for the mailto, we don’t directly support it. If you move onto a dedicated sending domain, it has an actual chance of showing on your emails. 

With the unsubscribe button that you see in Gmail, it is up to the ISP themselves to determine whether they want to show it or not, and this is based on if they deem you a "good sender". To qualify as a "good sender", it will depend on many factors including sender reputation, how your recipients engage with your emails and more. A good sender reputation will take time to build and and you may not immediately qualify for Gmail to display the unsubscribe button. Here is more information from Litmus on this specific area: https://www.litmus.com/blog/the-ultimate-guide-to-list-unsubscribe/

Regrettably, this cannot be set up within Klaviyo as it is dependent on the email service provider as mentioned in the earlier conversation. For the time-being, you can try building up your sender reputation by following email marketing best practices for a chance to have the unsubscribe button display in the inbox. Again, this is entire dependent on the email service provider such as Gmail and Klaviyo does not directly support this.

6 replies

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  • Author
  • Contributor II
  • 4 replies
  • September 30, 2022

i want to set up same that. how can i do it


alex.hong
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  • Klaviyo Alum
  • 1552 replies
  • October 1, 2022

Hi there @Namphong ,

That should be a default when sending to gmail accounts! 


Forum|alt.badge.img+2
  • Author
  • Contributor II
  • 4 replies
  • October 1, 2022

Hi there @Namphong ,

That should be a default when sending to gmail accounts! 

Hi, why i sent campaign to my gmail, it doesn’t show that 

 


Forum|alt.badge.img+2
  • Author
  • Contributor II
  • 4 replies
  • October 1, 2022

Hi, why i sent campaign to my gmail, it doesn’t show that 


alex.hong
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  • Klaviyo Alum
  • 1552 replies
  • Answer
  • October 3, 2022

Hello @Namphong ,

Going to quote my colleagues at support here for those who might run into a similar question:

It will only show the unsubscribe button for brands on a dedicated sending domain and with good sending reputation. Unfortunately since Gmail is a 3rd party and you are looking for the mailto, we don’t directly support it. If you move onto a dedicated sending domain, it has an actual chance of showing on your emails. 

With the unsubscribe button that you see in Gmail, it is up to the ISP themselves to determine whether they want to show it or not, and this is based on if they deem you a "good sender". To qualify as a "good sender", it will depend on many factors including sender reputation, how your recipients engage with your emails and more. A good sender reputation will take time to build and and you may not immediately qualify for Gmail to display the unsubscribe button. Here is more information from Litmus on this specific area: https://www.litmus.com/blog/the-ultimate-guide-to-list-unsubscribe/

Regrettably, this cannot be set up within Klaviyo as it is dependent on the email service provider as mentioned in the earlier conversation. For the time-being, you can try building up your sender reputation by following email marketing best practices for a chance to have the unsubscribe button display in the inbox. Again, this is entire dependent on the email service provider such as Gmail and Klaviyo does not directly support this.


Forum|alt.badge.img+2
  • Author
  • Contributor II
  • 4 replies
  • October 5, 2022

Hello @Namphong ,

Going to quote my colleagues at support here for those who might run into a similar question:

It will only show the unsubscribe button for brands on a dedicated sending domain and with good sending reputation. Unfortunately since Gmail is a 3rd party and you are looking for the mailto, we don’t directly support it. If you move onto a dedicated sending domain, it has an actual chance of showing on your emails. 

With the unsubscribe button that you see in Gmail, it is up to the ISP themselves to determine whether they want to show it or not, and this is based on if they deem you a "good sender". To qualify as a "good sender", it will depend on many factors including sender reputation, how your recipients engage with your emails and more. A good sender reputation will take time to build and and you may not immediately qualify for Gmail to display the unsubscribe button. Here is more information from Litmus on this specific area: https://www.litmus.com/blog/the-ultimate-guide-to-list-unsubscribe/

Regrettably, this cannot be set up within Klaviyo as it is dependent on the email service provider as mentioned in the earlier conversation. For the time-being, you can try building up your sender reputation by following email marketing best practices for a chance to have the unsubscribe button display in the inbox. Again, this is entire dependent on the email service provider such as Gmail and Klaviyo does not directly support this.

Thank you so much