Hi Klaviyo Support,
We're working on a WooCommerce integration and would appreciate some guidance on the best long-term approach.
The most important part of this project is creating the right customer data structure for future personalized automations.
For example, we'd like to identify customers by:
-
Cabinet capacity
-
Manufacturer
-
Accessories owned
-
Accessories not yet purchased
Could you please advise on the recommended way to structure this data in Klaviyo?
Would you recommend using product attributes, profile properties, custom properties, events, dynamic segments, or a combination of these? We'd like to follow Klaviyo best practices and ensure the setup is scalable for future personalization and segmentation.
Thank you!