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Email profile avatar for sub domain created with NS records on CF

  • September 10, 2024
  • 3 replies
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Hi there,

I created a subdomain (e.g., send.mydomain.com) for email sending and set it up by adding “send” as the name for the NS record pointing to Klaviyo servers. However, I came across the following information regarding BIMI:

Prepare your account for BIMI:

BIMI Group requires several steps to ensure proper use and prevent sender impersonation:

  1. Implement SPF, DKIM, and DMARC with a policy of p=quarantine or p=reject.
  2. Prepare a logo that meets BIMI Group’s criteria.
  3. Trademark your logo and obtain a Verified Mark Certificate (VMC), which is required when sending to Gmail addresses.

Unfortunately, we are ineligible for a VMC because our trademark is registered with an office that is not among the 17 recognized globally. This seems highly counterintuitive, but I’m still determined to add a profile picture to a custom subdomain. I’ve even tried opening a Google Workspace email with another subdomain, but that wouldn’t work since it's pointed to Google servers.

What should I do? BIMI isn't an option, and the only two providers offering this service are overly expensive and exclude the majority of the world.

Is it too much to ask for an avatar on emails? I was able to send emails with an avatar from my root domain via ActiveCampaign, where only CNAME records were needed for domain verification. Any advice would be greatly appreciated!

Best answer by chloe.strange

Hi ​@bdylanr,

BIMI is set externally so unfortunately we are not able to provide much clarity into this since the issue is with VMC (Verified Mark Certificate).
 
Klaviyo has no direct control over the issuance of VMCs or implementation of BIMI. They can also refer to BIMI Group's FAQs. I have also added Here for Google's BIMI setup.
 
~Chloe

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3 replies

chloe.strange
Community Manager
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  • Community Manager
  • 426 replies
  • September 18, 2024

Hi @bdylanr

Checking in to see if you found a solution or if this still an issue?

~Chloe


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  • Author
  • Contributor I
  • 1 reply
  • September 24, 2024

Hi Chloe, not yet :) I’d still like to get help


chloe.strange
Community Manager
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  • Community Manager
  • 426 replies
  • Answer
  • November 14, 2024

Hi ​@bdylanr,

BIMI is set externally so unfortunately we are not able to provide much clarity into this since the issue is with VMC (Verified Mark Certificate).
 
Klaviyo has no direct control over the issuance of VMCs or implementation of BIMI. They can also refer to BIMI Group's FAQs. I have also added Here for Google's BIMI setup.
 
~Chloe