Hi, segments are dynamic groups of profiles based on their profile properties and/or events the profiles have done, so you can’t explicitly add a profile to a segment; you have to update the profile’s properties or add events to the profile so the profile meets the definition of a given segment.

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redwireAuthor

Contributor I

Thanks for your prompt answer. Is it possible to do what you’re saying via the API? If yes could you point me in the right direction in the API docs?

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saulblumAnswer

Klaviyo Employee

You can update profiles with Create or Update Profile

And use Create Event to send events