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Active Contributor I
April 27, 2022
Solved

Best way to segment people in a flow/campaign

  • April 27, 2022
  • 1 reply
  • 161 views

Hi,

What’s the best way to segment people in a flow?

 

I want to add one email in my welcome flow message, having people to choose which category they are most interested in, so that later I can send them more personalized message. For example, duvet covers/ sheets/ pillows/etc.

What I am currently thinking is to make each option into a photo and using  property update function to link to each one click. The only concern I have is what if people choose more than one categories of interest. Would it overwrite?

Let me know your recommendation or best practices, and thanks Klaviyo community as always

 

R

This topic has been closed for replies.
Best answer by Bobi N.

@Rara 

To do this in email what you did is probably the best option.

And yes there is small problem with overwriting. Only the last chosen (clicked) option will be added as property except if instead you create 1 property with 3 different values you create 3 different properties for the 3 options you have. That way every click will be counted..

1 reply

Bobi N.
Partner - Platinum
Bobi N.Answer
Champion & Partner
April 27, 2022

@Rara 

To do this in email what you did is probably the best option.

And yes there is small problem with overwriting. Only the last chosen (clicked) option will be added as property except if instead you create 1 property with 3 different values you create 3 different properties for the 3 options you have. That way every click will be counted..

Head Email Marketing Technician at Flowium