Google and Yahoo sending requirements

Question

Hello,If I update my DMARC record will I then be compliant? I have a branded from email: hello@brand.com for example so does this mean Klaviyo already has my authentication? Is there anything else I need to do? Also, for the record: I have the error: Invalid "ruf" tag: " (the brand below is replaced by the actual name) I am not sure what the ruf tag should be? v=DMARC1; p=none; rua=mailto:reports@brand.com; ruf=mailto:an-email-address

Omar · Accepted Answer

Hi @LauraF123,You need to make changes are applied in the DNS. Once this is added you can check if it's configured correctly on mxtoolbox (https://mxtoolbox.com/dmarc.aspx)The correct way would be to add a TXT record with:“v=DMARC1; p=none; rua=mailto:reports@brand.com; ruf=mailto:an-email-address;”To check your spam records please create a google postmaster account:https://postmaster.google.com/Regards,Omar Lovert//Polaris Growth//Klaviyo Master Platinum PartnerWe helpwith e-commerce growth through CRO, Klaviyo and CVO

Omar · Answer

Hi @LauraF123,Adding a dmarc record to the DNS is indeed the first step.As for the record you shared, the RUF should have a ; at the end.Maybe a good thing to do is to either use Glockapps for this (that way you're not posting a public email online which can be spammed) or cloudflare also has an option that does this for you.Last thing, make sure you stay within the 0,3% spam complaint rates Gmail will enforce from now on.Good luck!Omar Lovert//Polaris Growth//Klaviyo Master Platinum PartnerWe helpwith e-commerce growth through CRO, Klaviyo and CVO

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