How do you design post-purchase email templates when you don’t know exactly what products customers will buy?

Question

I'm working on a post-purchase email flow and want to contain details about the product (such as order confirmation, shipping updates, and so on), but I'm stuck about the design because I don't know what exact things each buyer will buy. How do you guys build one like that for the post-purchase flow? Thanks in advance. ❤️

ali786 · Accepted Answer

​@dberonio22good question. Yes you can use dynamic tags to populate the info you want to share in your post purchase email like the product name of what they purchase, order number, address and more.For that you have to preview your email in klaviyo and there you can see alot of activities based on your trigger on right side as you can see in attached ss.Thanks

annasophiefc · Answer

Hi ​@dberonio22Thank you for posting in the Community!When setting up your post purchase flow you are usually working with a lot of dynamic content based on the individual event from one purchase. These are available for you when you preview your events inside of the flow. Here is a blog that might be helpful to you when building out the flow:https://www.klaviyo.com/blog/post-purchase-emailsThis would be the sameif your are looking to setup transactional email through Klaviyo, and by transactional I mean the order confirmation, shipping etc. that are usually sent through your CMS. You can apply for transactional status inside of your flow and read more about the difference between transactional mail and traditional emails here:https://www.klaviyo.com/blog/transactional-emailI hope this helps!

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