Hello,
I’m selling products via Klaviyo campaigns but also via social media.
If a person gets a sales e-mail from me, but buys the product later by clicking a social media advert (or just via my website), does Klaviyo then mark it as “placed order” in the campaign details?
Or does Klaviyo show only those as “placed orders” that have been done directly by clicking the e-mail?
Thank you!
Solved
How does Klaviyo track "placed order"?
+2Best answer by Omar
~Hi
Regards,
Omar Lovert // Polaris Growth // Klaviyo Master Platinum Partner
We help with e-commerce growth through CRO, Klaviyo and CVO
+60Hey
Welcome to the Klaviyo Community!
Assuming you’ve integrated Klaviyo with a standard ecommerce store (Shopify, BigCommerce, WooCommerce, Magento, etc), all order history is actually synced to Klaviyo.
If I’m understanding your question more clearly, I think what you’re really getting at is how are orders attributed to Klaviyo when orders are made through different channels. By default, Klaviyo has a 5-days, last interaction model which you can learn more about in our Understanding Klaviyo message attribution Help Center article.
This means, that from your example, this customer that received and interacted with your email before placing an order through a social media ad would still have the sale attributed to Klaviyo. So long as the order was made within 5-days - the attribution window.
I hope this helps!
David
+46~Hi
Regards,
Omar Lovert // Polaris Growth // Klaviyo Master Platinum Partner
We help with e-commerce growth through CRO, Klaviyo and CVO
+46You're welcome! Glad it helped.
Omar Lovert // Polaris Growth // Klaviyo Master Platinum Partner
We help with e-commerce growth through CRO, Klaviyo and CVO
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