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Contributor I
February 26, 2021
Solved

How to trigger a flow based on a exit intent form?

  • February 26, 2021
  • 14 replies
  • 1452 views

Here is the scenario:

Visitor comes to my site and looks around, and decides to leave.

Exit intent popup shows and they fill it out to get a coupon emailed to them.

They check their email and get the coupon.

A period of time passes, say a month, and they come back to the site and look around and leave

The exit intent popup shows again, this time prefilled since they’ve already filled it out.

The problem is that they do not get a new email because they are already in the Exit Intent Coupon Flow.

 

Is there a workaround to this?  Other platforms allow you to trigger a flow based on things like tags, and you can add/remove tags within a flow so you can keep people getting the same TYPE of email over and over again, like a exit intent coupon...

    Best answer by caroline

    Hi @TorchedProducts,

    Assuming that your exit intent pop-up is linked to a Klaviyo list, a profile can’t enter a Klaviyo list twice. Even if you did remove the profile from the list after the first signup, the flow wouldn’t be triggered when the profile is re-added.

    Instead, you could make an API call using Klaviyo’s Track API -- for example, “Triggered Exit Intent.” If that user has opted in, you could then send them an email with the coupon.

    Does that address the issue you’re referencing? Happy to provide further recommendations if you can clarify where the misunderstanding is.

    Best,


    Caroline

    14 replies

    caroline
    Klaviyo Alum
    March 1, 2021

    Hi there,

    Thanks for sharing with the Community! Is your Exit Intent Coupon Flow a segment-triggered flow?

    Best,

    Caroline

    Caroline Lu
    Contributor I
    March 2, 2021

    It can be a segment or a list based, but it will only fire one time.  That is the limitation.  Would be better if you could fire a flow based on a tag that you can add or remove.

    caroline
    Klaviyo Alum
    March 2, 2021

    Hi there,

    Do you mean that the event itself will only fire one time, or that the profile will only go through the flow once because it is segment-triggered?

    Best,

    Caroline

    Caroline Lu
    Contributor I
    March 2, 2021

    The profile will go through the flow as many times as they interact with the form.

    caroline
    Klaviyo Alum
    March 2, 2021

    Hi there,

    If the profile can go through the flow as many times as they interact with the form, what is limiting the customer from receiving another email?

    “The problem is that they do not get a new email because they are already in the Exit Intent Coupon Flow.” -- if they fill out the form again, wouldn’t they enter the flow again in that case?

    Best,

    Caroline

    Caroline Lu
    Contributor I
    March 2, 2021

    I am trying to create a flow where a person can enter it again and again, much like an abandon cart or browse abandonment flow, but one that would be triggered by a form instead.

    caroline
    Klaviyo Alum
    March 2, 2021

    Hi there,

    Sorry, I’m unclear -- your last response was “The profile will go through the flow as many times as they interact with the form.” Did you mean that this is your end goal, or this is how your current flow is functioning?

    Best,

    Caroline

    Caroline Lu
    Contributor I
    March 2, 2021

    I am not sure why this is so hard to understand.  I WANT TO CREATE a flow that is triggered not once, like when you are added to a segment or list, but rather anytime a contact interacts with a form.

    They come to the site, see a form, fill it out and get a coupon emailed to them.  They come back a few days later, see the same form, fill it out, and get a coupon sent to them (same as before).  I just want it to be triggered as often as they interact with the form.

    caroline
    Klaviyo Alum
    March 2, 2021

    Hi there,

    A metric-triggered flow can be triggered multiple times. I would suggest changing the flow to be triggered by a “Subscribed to List” metric, rather than the list or segment itself.

    Guide to Creating a Metric-Triggered Flow

    Understanding the Subscribed to List Metric

    Best,

    Caroline

    Caroline Lu
    Contributor I
    March 2, 2021

    You clearly aren’t listening or understanding. I can’t keep explaining this to you over and over again. Your solution doesn’t solve my problem.