Hi everyone,
I was experimenting with the segmentations and been trying to segment customers based on their lifetime value of a calendar year because we want to setup a specific flow to these customers to invite them to special events, but I doesn’t seem to be able to because the choices are either: total customer lifetime value, predicted customer lifetime value or historic customer lifetime value.
Should I put in additional conditions, eg: duration of placed orders for the specific year?
Pretty confusing to figure out so would love some help, thanks!
Solved
Is it possible to segment customers based on their lifetime value of a calendar year?
Best answer by bluesnapper
Hi
Will this work for what you want? Create a VIP segment with minimum spend over past 365 days (or between dates) then create a VIP flow that triggers when a contact is added to that segment.
Regards
Andy
+45Hi
Will this work for what you want? Create a VIP segment with minimum spend over past 365 days (or between dates) then create a VIP flow that triggers when a contact is added to that segment.
Regards
Andy
Hi
Will this work for what you want? Create a VIP segment with minimum spend over past 365 days (or between dates) then create a VIP flow that triggers when a contact is added to that segment.
Regards
Andy
Ah I see okay I think that would work, instead of CLV the revenue can be used as a deciding factor as well, thanks so much!
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