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March 31, 2023

New 'Home' & Dashboards Update

  • March 31, 2023
  • 19 replies
  • 587 views

Hello everyone,

I wanted to share my thoughts on the recent update to Klaviyo's 'Home' feature. In my opinion, the new design is a step back compared to the previous version. The same goes for the recently launched Dashboards.

Here are my main concerns:

  • The visual hierarchy is unclear, making it difficult to quickly identify important information.
  • The use of the full screen is not optimized, which leads to more scrolling and a less efficient user experience.
  • The font used for the numbers looks outdated and can be challenging to read.

Personally, I preferred the previous Dashboards, as now I don’t use them nearly as much (if at all) compared to the previous version.

I am interested in hearing other Klaviyo users' thoughts on this update and I’m hopeful we at least get to choose between ‘Home’ and ‘Dashboards’ versions.

Thank you.

    This topic has been closed for replies.

    19 replies

    Contributor I
    April 5, 2023

    I really miss the other dashboard, especially the feed activity, the one now only shows that someone is active on the site but not their actual movements or where they come from. This was paramount in my evaluation for being simple and accessible. I don't know if it's worth it to keep paying,

    Contributor I
    April 5, 2023

    Count me among those who miss the activity feed. I’m not usually especially resistant to change, but I do take exception when that change comes with actual loss in functionality.

    chloe.strange
    Community Manager
    Community Manager
    April 7, 2023

    Thanks again everyone. I have received the update from our product team that the activity has been reverted back to how it was https://www.klaviyo.com/analytics/metrics/feed. It is accessible from analytics>metrics>Activity feed (button in the top right). Please let me know if you have any other feedback on this!

    ~Chloe

    Contributor I
    April 11, 2023

    Hi Chloe,

    Thanks for getting them to bring back the old dashboard. I have noticed though that all the metrics seem to be delayed. Do you know why this might be? 

    chloe.strange
    Community Manager
    Community Manager
    April 11, 2023

    @bespokeskintechnology, I’ll follow up with the Product team - to confirm, it’s all metrics that are delayed or any in particular?

    ~Chloe

    Contributor I
    April 11, 2023

    @chloe.strange will there be any updates to the new home dashboard? It’s incredibly frustrating to not be able to grab quick high level data points and not be able to filter by month or 90 days. The analytics dashboard also only allows you to view one month at a time, so even if I open two browser tabs I can’t view the April numbers next to the March numbers at the same time. When I adjust the dates on in one window the other one updates too. Yes the dashboard gives you the month over month % change, but most clients want the hard numbers. This rollout taking place during quarterly reporting is extremely poor timing.

    chloe.strange
    Community Manager
    Community Manager
    April 12, 2023

    @kmca

    We appreciate the feedback here. I was able to connect with the Product team to surface your feedback and learned that the timeline capabilities that you mentioned are now live. They clarified that the dashboard is now aligned to the standards for timeframe selections we see elsewhere on the reporting surfaces. Please let me know if you have any other feedback to share on this. Thank you!

    ~Chloe

     

    NJVasicAuthor
    Partner
    April 13, 2023

    @chloe.strange 

    The update is good, but there are still things missing from the new ‘Home’ as users above mentioned. The design is still atrocious.

    I also keep failing to understand all the unnecessary white space, which is now also the case in the new ‘Settings’. Klaviyo is used on PC and PC only, scrolling is redundant. If it were useful on tablet/mobile, I’d understand the changes. But this makes no sense at all. It keeps going backward in terms of design.

    https://www.upwork.com/freelancers/nemanjavasic8
    chloe.strange
    Community Manager
    Community Manager
    April 14, 2023

    @NJVasic

    I have shared your feedback with the design team as well. Thank you for sharing this!

    ~Chloe