Why do my flows are getting 0 click through rates

Question

Basically I did all the emails in this abandoned cart flow in September 6.

But for some reason the in the last 20 days these flows didn’t generate any sales and when I looked at it, I found that the emails are getting 0 click through rates.

I have attached the first email in the flow and you can see that the placed order rate says it is 3.7%.

But how come the placed order rate is 3.7% when the email didn’t get any clicks.

Can someone explain this to me?

PS. Yes, the CTA links are correct

Taylor Tarpley · Accepted Answer

Hi @nambirajanks,Thanks for sharing your question with us!@Spark Bridge Digital LLCmade a great point here!Additionally, I would check out our helpful documentation onhow to increase click ratesas well as ourhow to troubleshoot decreasing KPIs, and Help Center section onAnalytics for more learning! Thanks for participating in the Community!-Taylor

Spark Bridge Digital LLC · Answer

Hey there,Depending on your settings, a person can open that email and still get credit for a sale without clicking. You can review your attribution settings herehttps://www.klaviyo.com/account#email-tabdown on the ‘Tracking Settings’ area.In most cases, it is defaulted to Opens counting as credit for moving a sale along.

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