Recap: January 2025 NYC Klaviyo Meetup

Hello NYC Meetup crew,

Thank you to all who attended our first Meetup of 2025 - we had a packed house! 🎉

💭 ​@AndriyBoychuk and I hope you enjoyed this month’s workshop on the top email marketing trends to watch out for in 2025. Here’s a summary of the trends we discussed:

1. AI Summary
2. AI-Powered Optimization
3. Interactive Emails
4. Gamification
5. Mobile First Optimization
6. Dark Mode
7. Email Accessibility 
    

📖 Here is a link to the additional resources we highlighted during the session:

✏️ If you were interested in learning more about the topics that were discussed during the event, please feel free to learn more and explore the below resources:

Email marketing best practices: A step-by-step guide to growing faster in 2025

Crush 2025 marketing planning with Klaviyo analytics

9 Steps to Create an Email Marketing Strategy for 2025

The 10 best email marketing automations for ecommerce in 2025

📢 Have feedback for us? Those who attended the January Meetup can feel free to fill out the Feedback Survey we shared at the event. Or comment with your thoughts below:

1. What topics are you hoping to learn more about?
2. What was your favorite takeaway from the Meetup that you can share with the rest of the group?
3. Any suggestions for future Meetups?

Couldn’t join us last month? Subscribe to this group for an announcement on the date & location of our next event.

Looking forward to seeing you at the next Meetup! 

-- Ashley Ismailovski