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Contributor II
June 29, 2022
Solved

Shopify Customer Metafields

  • June 29, 2022
  • 13 replies
  • 5408 views

Shopify is going all-in on their Metafields implementation. Will Klaviyo add metafields data to their platform?

 

For example: Customer Metafields would be super handy. We could collect all sorts of data and sync it over to Klaviyo.

 

Shopify’s own segmentation tool does handle these use-cases: https://changelog.shopify.com/posts/segment-by-customer-metafields 

 

Anyone know if that’s already possible somehow?

    Best answer by alex.hong

    Hi @DriesP,

    Thanks for bringing this up and I think I can speak on some info regarding Shopify and Klaviyo metafields.

    Unfortunately you are limited to only the fields which are sent by Shopify, this is not something Klaviyo can change.
     
    If you want to see the full information that can be pulled through you can view the metric in the analytics page and then click on the details under a customers' timestamp:
     
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    All of the information here can be used in your emails, it might be worth checking with Shopify if they can include extra fields or alternatively you can create a custom field using our APIs which would require work from a developer on your side.
     

    Hope this helped,

    Alex

    13 replies

    September 9, 2024

    Was this ever answered? I am trying to do the same thing.

    Problem Solver I
    November 19, 2024

    Was this ever answered? I am trying to do the same thing.

    @Anna Orishchenko & ​@kadenandkai 

     

    This is very simple:

     

    How to Add the Klaviyo Identify Snippet to Your Shopify Store

    1. Create the Snippet:

      • In your Shopify admin, navigate to your theme's code editor (Online Store > Themes > Actions > Edit Code).
      • Under the "Snippets" folder, create a new snippet and name it klaviyo-identify.liquid.
    2. Add the JavaScript Code:

      • Open the newly created klaviyo-identify.liquid file.
      • Paste the JavaScript code snippet provided into this file.
    3. Include the Snippet in Your Theme:

      • Locate the theme.liquid file under the "Layout" folder in your theme.

      • Add the following line just before the closing </body> tag:

        {%- render 'klaviyo-identify' %}

      • Save the changes.

    That's it! You've successfully integrated the Klaviyo Identify snippet into your Shopify theme.

    Contributor I
    February 26, 2026

    hi,

    could you assist to save that form as Im trying to add my email to receive the alert but there is no option to do it?

     

    thanks