0 estimated recipients

Question

I have transferred all of my profiles over from Shopify. I have created a campaign. But when I go to send the campaign out it says, “0  estimated recipients.” And won’t let me send the campaign. SOS.

DavidV · Accepted Answer

Hi @ShopFRANKLYWelcome to the Klaviyo community!To be able to send a campaign you need to assign a list that you want to send this to. If you go over to Lists(Left hand side menu →Audience →Lists & Segments) there should be a list there called Newsletter. Does this have the number of members that you expected?If it does, go back into your campaign and select step 1 (Recipients) and select the list(s) you want to send this to likethis:Hopefully that answers your question and SOS call! Fingers crossed your first campaign goes well.ThanksDavid

Kylie W · Answer

Hi @ShopFRANKLYThank you for posting your question in the Klaviyo Community!In addition to @DavidVadvice, you can also set up Segments to which you can send your campaigns out too. The main difference between Lists & Segments is, Lists are a static group of assigned audience, where Segments are a auto changing group of audience based on the Segments definitions, ie; Someone who has purchased in the 5 days. This segment will change as customers fall in and out of this criteria as days pass.Segments are also a great way to ensure you are sending to an Engagedaudience, those who have interacted with your brand (purchased, been active on site etc) within a time period, ie 6months.Here is a helpful article on Klaviyo SegmentsIn addition, is this your first time sending a campaign in Klaviyo?If so, it is really important to warm your sending domain. Warming your domain allows other inbox providers to know you are a good sender and not spam.Here is a helpful article on Warming DomainsI hope this information helps😊Kylie

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