Is it possible to do email marketing for adult industry?

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I have a client who sells adult sex dolls and toys so my question does klaviyo allows to promote adult content through email. or do I get banned immediately.

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David ToAnswer

Klaviyo Employee

Hello @pramesh,

Welcome to the Klaviyo Community!

Great question! You can use Klaviyo email marketing for adult products. I would just suggest taking a look through our Acceptable Use Policy and our various policies. For SMS however, adult products are not acceptable per SHAFT regulations.

I would also strongly suggest following a strict list cleaning process and following deliverability best practices. Although you’re eligible to use Klaviyo for marketing, inbox providers may subject you to stricter standards based on the brand and products you’re client sells.

I hope this helps!

David