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Contributor I
February 7, 2024
Solved

Possible to run A/B test of pop-up with teaser / without teaser?

  • February 7, 2024
  • 2 replies
  • 147 views

Hi! Is it possible to run A/B test of pop-up with teaser and one pop-up without teaser? 

This topic has been closed for replies.
Best answer by bluesnapper

Hi @HannaBystroem 

Yes, split testing with and without a teaser is possible.

Create an A/B test on your existing form that has the teaser. You’ll then have two form variants: A and B. 

Edit your variant B form and delete the teaser (below), then publish your test. Your A variant will have the teaser and the B variant will not.

If you need info on setting up a form split test: https://help.klaviyo.com/hc/en-us/articles/360045462071 

Hope that helps,

Andy

Delete teaser - B variant

 

2 replies

Partner
February 7, 2024

Hello @HannaBystroem 

There is no native functionality of A/B testing the pop-up with teaser and one pop-up without teaser.

But you can use the UTM Parameters to trigger different type of pop-ups. One with teaser and one without teaser. This will only work if you can control the UTM parameters and distribute the traffic/visitors equally.

https://theforms.pro
bluesnapper
Partner
Champion & Partner
February 7, 2024

Hi @HannaBystroem 

Yes, split testing with and without a teaser is possible.

Create an A/B test on your existing form that has the teaser. You’ll then have two form variants: A and B. 

Edit your variant B form and delete the teaser (below), then publish your test. Your A variant will have the teaser and the B variant will not.

If you need info on setting up a form split test: https://help.klaviyo.com/hc/en-us/articles/360045462071 

Hope that helps,

Andy

Delete teaser - B variant

 

https://bluesnapper.com - Klaviyo Champion '24 & Partner