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Contributor III
August 25, 2022
Solved

$source value

  • August 25, 2022
  • 4 replies
  • 1301 views

If a $source value is -6, what does this mean? 

 

    This topic has been closed for replies.
    Best answer by alex.hong

    Hello @AnnaE ,

    It looks like the -6 is actually tracking a segment you have set up. I would review your account’s data and then report back if there is some error.

     

    Thank you!

    Alex

    4 replies

    alex.hong
    alex.hongAnswer
    Klaviyo Alum
    August 25, 2022

    Hello @AnnaE ,

    It looks like the -6 is actually tracking a segment you have set up. I would review your account’s data and then report back if there is some error.

     

    Thank you!

    Alex

    retention
    Partner - Platinum
    2025 Champion
    February 22, 2023

    @alex.hong I found this thread while doing some research on the $source values for myself too.  It turns out, some of the $source value has a lookup table here in this reference below. 

    In this case, a $source value of -6 is most likely “Manually Initiated.” Sharing this here for future reference if somebody stumbles on this!:

     

    Joseph Hsieh // retentioncommerce.com // X: @retention
    Contributor I
    May 26, 2023

    Has anyone also found information on what a positive number may indicate too? I have quite a few $source values listed as numbers such as 21, 113, 130, etc.

     

    Thanks!

    Active Contributor IV
    June 25, 2024

    How does -50 “Shopify (subscribe)” differ from -6? Does -50 mean any time someone ‘subscribes’ via a purchase, a sign-up form, or other method? What if just have an email newsletter box at the bottom of our site, what $source would that be?