How to change link text color on NEW email template

Hey @gmc,

This isn’t so much a bug but rather a function of many inbox providers. In case you may have missed my comment prior:

Since you’re surfacing an email address in your email - regardless of the method such as referencing an event variable - inbox providers will still attempt to launch a compatible app from these entries. 

I would also suggest taking a look at @WhlM’s comment above where they provide a great workaround to convert the email into a link by wrapping it in an <a href> and then overriding the color. An example of the code they used is: <a href="{{ email }}" style="color: #ffffff !important;">{{ email }}</a>

David

thanks - will give it go

<span>{% unsubscribe '<span style="color: #000000;"><u style="text-decoration-color: #000000;">Unsubscribe</u></span>' %}</span>

This just saved my life this morning. Thank you!

<span>{% unsubscribe '<span style="color: #000000;"><u style="text-decoration-color: #000000;">Unsubscribe</u></span>' %}</span>

This really helped :)

Will there be any system option to adjust not this workaround. Again as i was recommend some time ago if there will be color option with !important value in editor would be great 🙏

Hey @Jakub,

At present, I’m not aware of any system options to adjust those specific hyperlink colors.

Although an !important tag is often used to make it so the style of an object cannot be overridden, inbox providers won’t always adhere to this. This is to make it so that these sensitive links/hyperlinks stand out as as a measure of spam prevention - making it easier for users to unsubscribe or manage their preference. 

Using these workarounds is great to have these important hyperlinks align with your brand design, but in practice may not be the best. 

In my opinion, I rather have a highly visible unsubscribe or manage preference link that’s easily identifiable. Else, the next option for users when they don’t see these options is to mark your email as spam. Or, they’ll simply ignore and delete the email going forward without interacting with any of your future email outreaches. In either cases, this would impact your overall sending reputation. I’ve definitely caught myself doing both before. 

I hope this clarifies some things!

David

Hi @David To,

I'm fully agree with you, but sometimes because they are default they are invisible and to stand them out I want to change the color using workaround every time is not so smooth solution :)

Hi, I am having a similar issue form the other side - our links are defaulting to a grey nearly invisible color and I cannot seem to edit them no matter what I try - please help!

Tried making the text bright red just to test
 

Link still doesn’t come through - tried editing it in the code and it looked like it was working
 

I really don’t get it, the same issue was happening with the unsubscribe link but this code snippet fixed it in the footer, maybe because this is a dynamic link Klaviyo is struggling to let me style it?

Please help :)

Hi everyone, I've been having this same issue for months and tried every code change and ended up with things looking fine in editor then spitting out HTML into the preview:
 

The default link color is a grey and invisible for our unsubscribe and web view links.

I finally found this page and changed the default {% web_view %} that the “Add Personalization” button creates to the suggested {% web_view_link %} as posted above and it is now working - but that was a lot of headache to discover and edit the code the system spits out.

After over a year of this thread’s existence…. PLEASE just update the default personalization button to spit out a functional code string so literally 100% of Klaviyo customers don’t need to fumble around your support pages to hopefully find this thread! 

Having an invisible unsubscribe and view online link is not okay!

Thanks :)

Was this fixed - as I’m having this issue??