Hi Klaviyo Community,
I’m trying to understand how mobile messaging works in Klaviyo. I have two questions:
Can mobile push notifications be sent on the Free plan? If not, how are they charged on paid plans - top-ups, credits, or profile-based?
Does “mobile messages” in pricing mean only SMS/MMS, or are push notifications included too?
Thanks for your help!
Best answer by GabbyEsposito
Yes, Klaviyo’s Free plan allows you to send mobile push notifications. There is no separate fee for push notifications on either the Free or paid plans.
As for your second question, "mobile messages" in Klaviyo's pricing context generally refers to SMS and MMS, which are charged based on message credits or segments sent. Push notifications fall under a different category and are usually tied to your plan level rather than being metered like SMS.
+6
Yes, Klaviyo’s Free plan allows you to send mobile push notifications. There is no separate fee for push notifications on either the Free or paid plans.
As for your second question, "mobile messages" in Klaviyo's pricing context generally refers to SMS and MMS, which are charged based on message credits or segments sent. Push notifications fall under a different category and are usually tied to your plan level rather than being metered like SMS.
+12Thanks for the update,
I believe that push-enabled profiles only count toward your active profile if the profiles are email-able. In theory, these would not count toward your active profile count if they are not email-able, e.g. because they do not have an email attached or do have an associated email but are suppressed.
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