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5 days ago

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Analytics

Join the discussion about Klaviyo analytics, reporting, and insights.

340 Topics
920 Replies

Featured topics

High open rate, low click rate? Here's how to diagnose what's actually going on in Klaviyo

Why is my Klaviyo email click rate low? If your email click rate is low, don’t assume the problem is your CTA or design. Start by checking whether you...

Forum|Forum|4 days ago

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340 Topics

thepowerofcopyPartner - Silver

Mail tester reporting you're not fully authenticated

Hello Klaviyo Fam,I tried to use a mail-tester to rate our deliverability. And the result is 4.3/10, it says were not fully authenticated. How to fix this? Here is the result: https://www.mail-tester.com/test-3kvgy463pNote: We use a sub domain: www.mysite.store connected to our Klaviyo but we set-up our Dedicated sending domain using our main domain: www.mysite.org. is this okay? Thank you.

4642

thepowerofcopyPartner - Silver

Gmail could not verify notice from email

Hello why it keeps showing this to our emails? We use a sub domain: www.mysite.store connected to our Klaviyo but we set-up our Dedicated sending domain using our main domain: www.mysite.org. How to fix this?

5483

A

Anonymous

Emails getting into Promotion Folder

Hi everyone,Found out that our emails go to our recipients' Promotion folder instead of their Primary Inbox. So they don't see them. Do you have any ideas/recommendations/suggestions on how to prevent our emails to end up in promotions? Thanks!

10971

suchi_klavierContributor IV

Activating dedicated sending domain

Hi Everyone, I have updated the sending domain and DNS changes has been done. But, I want to keep the existing sending domain for some time before the IP warming is done. My active send: Double opt-in emailWant to activate: Welcome Series My question is:Should I use the new dedicated domain for both the campaigns ? My send volume is less like maximum 5 sends for double opt-in and followed by the welcome series which will be received by the same double opt-in audience If I do not change the ‘Default sender email address’, Klaviyo will keep sending emails from the existing email address or it will take the new domain ? Thanks in advanceSuchi

6053

A

Anonymous

Dashboard card with profiles list

Hi guys, I want to create a dashboard for my CEO.I can produce the right cards to show flow and form performance but I also want a card that will show the names and phone numbers of people who have subscribed to our segment ‘please call me’ in the last week.I can get a count of these people but can’t get their names to show up on a card.Is this even possible?

1292

A

WebprofitsPartner - Platinum

% of Days With a Campaign metrics in Klaviyo Growth Report

Hi! Does anyone know how ‘% of Days With a Campaign’ metrics is generated in the Growth Report toom? Based on which data is this calculated? It’s on ‘Benchmarks how we chose your peer group’ slide.

1441

Paul from Concise DigitalContributor IV

kleanifyapp.xyz bounce rate reporting

One of my clients has been emailed by a company called kleanifyapp.xyz. They are saying to my client to check the bounce rate to make sure they are at benchmark but my questions is how did they get his email address and how to they know he has a Klaviyo account?

992

LonnieKContributor II

Aggregate Link Tracking

Hello, We provide a banner for one of our partners in all of our email campaigns (and there are many). Is there any way to see aggregate click information on those banners? We are using UTM tracking tags in the banner URLs. And the URLs are “outbound” links which take the user to the partner website; not our. I know I can go into each individual campaign and see the click tracking, but it would be very time intensive to go through all of our campaigns to compiles a report. Thanks for you help!

2201

JakubPartner - Silver

Subscription driven revenue reporting

Hi Community,I want to focus more on ReCharge revenue tracking and have some problems with this.When i build reports using Shopify Tags: Active Subscriber I have different result in comparison to using Start Recharge subscription parameter. Can you maybe advice how to build the report so i can track weekly how many new Recharge subscription i gained and how many i loose? (also i need to have revenue and product there).

1173

VincenzoGTJContributor I

Unable to See Klaviyo Form Submissions Events in Google Analytics / Shopify

Hello,we run a Shopify shop with native integration with Google Analytics. I added the script for tracking Klaviyo events in theme.liquid as follows:<script>window.addEventListener("klaviyoForms", function(e) { if (e.detail.type == 'open' || e.detail.type == 'embedOpen') { ga('send', 'event', 'Klaviyo form', 'form_open', e.detail.formId, {nonInteraction: true}); } if (e.detail.type == 'submit') { ga('send', 'event', 'Klaviyo form', 'form_submit', e.detail.formId); } if (e.detail.type == 'close') { ga('send', 'event', 'Klaviyo form', 'form_close', e.detail.formId, , {nonInteraction: true}); }});</script>When I try to test whether the events are coming through via Google Analytics Real time Events, I see nothing coming from Klaviyo.I can’t figure out whether something is blocking the event send. Context: Shopify (non plus) in theme.liquid: Segment script GTM script Clarity script Anyone could possibly point out a direction to solve the issue? Thanks

3333

Adam BContributor I

How Gmail tracks unsubscribes

Does anyone have info on how Gmail or other inbox providers track unsubscribes?More particularly my questions are:Does Gmail track unsubscribes on Klaviyo emails at all? (clicks {% unsubscribe %} inside the email) At what point does it record them as unsubscribes? (I noticed that Klaviyo doesn’t record it until the unsubscribe is confirmed on the unsubscribe page.) Does Gmail record it when someone ticks the unsubscribe option on the Manage Preferences page and unsubscribes that way?

4163

Abhishek98Contributor II

Error in welcome flow analytics

Hey,We have been some errors in the analytics of our emails. The metrics are different when we are in the flow builder section vs when we go inside the analytics of that particular email.This is making it difficult for us to exactly understand what is the exact open rates for our emails. Our Klaviyo account is integrated with the Shopify store. Also there’s a huge gap in our place order revenue vs our order fulfillment revenue. We are facing these issues from October 2021.

2002

rolloutContributor II

GET /metrics + integration.category equals filter

Hi there! The documentation for GET /metrics explains that it is possible to use the equals filter on the integration.category property. However the following https://a.klaviyo.com/api/metrics/?filter=equals(integration.category,%22API%22)returns an empty data object array. Without the filter I can see that there are 19 metrics whose attributes.integration.category is “API”. Is there an additional criteria which should also be accounted for when filtering for this? Thanks!

2232

BS69Contributor IV

Shopify data in Klaviyo

Hello,I’m trying to analyse the revenue from Klaviyo. I’m surprised to see a number of Shopify placed orders > number of unique email clics. Does the number of shopify placed order take into account all shopify revenue without filtering on Klaviyo traffic source ? Thanks

4934

Carey RouseActive Contributor I

Is there anything Klaviyo can to do help get me off of a couple of blacklists?

I have pretty good email deliverability but I recently did a test and found out that I’m on 2 blacklists out of the 25 listed. Can Klaviyo help get me removed from those lists? I just didn’t know how to go about doing that.

149312

Carey RouseActive Contributor I

How do I add an alt attribute to an image in one of my campaigns?

I recently used a tool that helps determine deliverability of my emails. I had a couple of issues that I need to correct in my emails to make them more deliverable. One of those issues was “We found 1 images without alt attribute in your message body”. I figured out which image it was and I can find that image in my “images and brand” section under “Content” in Klaviyo. But I have no way of adding or editing alt attributes. Can that be done in Klaviyo or do I continue to suffer with lower deliverability scores? Thanks

9454

birdgirlContributor I

Tracking Opt Ins from Advertisers

I’m a little new to both Klaviyo and how to track analytics. I have an ecommerce website for a small niche and some of my advertising is banner ads on web forums or in digital magazines related to that niche. What I’d like to be able to do is track email opt-ins (not just website visits) to know exactly how many email leads are coming from each advertising source. I have an entry pop-up (and an exit) to capture both emails and SMS on my website. Is there a way that I can somehow set up Klaviyo to allow me to see how many email opt-ins are coming from each source? Thanks for any suggestions!

1412

peterialshopContributor II

Installing Add To Cart Code

Hi! I am having trouble trying to integrate the added to cart snippet into my code. It is a metric that tracks when people add to cart. I am currently following the tutorial that Klaviyo suggested: https://help.klaviyo.com/hc/en-us/articles/115001396711#create-the--added-to-cart--event2Here are some screenshots:

28995

wernstromProblem Solver II

Overview dashboard - export to PDF problem/general issues

So it’s nice that we have this feature now, but there’s some stuff missing that would make it much more usable:I noticed that if you sort results in a card by say, revenue... the sorting does not “stick” when you export, which renders the whole thing a bit useless Being able to resize the cards so you can read the text better (like the hubspot dashboards) would be amazingThanks!

821

siennaspekeContributor I

Confirm your subscription email

Hi there, I would really appreciate someone’s help :) Is a confirm your subscription email necessary because I find a lot of people are dropping off at this step because they don’t realise / can’t be bothered to go to their inbox and confirm their subscription. Is it possible instead to add a tick box to the form on my website to say that they agree to receive marketing material. If the Confirm your subscription email is not a legal necessary requirement then please could someone outline the instructions on the steps I would need to take to disable it? Thanks so much, Sienna

30564

M. SohaibContributor I

Custom Viewed Page

Hi ! Can we check on which post did user visit in selected time frame by installing Custom Viewed Page Metric.. Or just Viewed Page metric used for tracking that which page did user visit.?

10861

AlmaMedinaaaContributor II

How to download "Link Activity" report?

Hi!I’d like to run reports over the links I send in my campaigns. Is there any way I can download the “Link Activity” for multiple campaigns over “xxx” amount of time? Or is this only shown by a single campaign? Thanks!

6973

AdvesacomunityContributor I

Get unlimited data from event by time-line API with Python

Hi all, I'm having trouble getting raw data from Klaviyo through the Python API. Data is limited to 100 rows. How can I get more than 100 rows in the result? My script:url = "https://a.klaviyo.com/api/v1/metrics/timeline?since=2022-01-01?count=100&sort=asc&api_key=****"headers = {"accept": "application/json"}response = requests.get(url, headers=headers).json() Please help!

2624

itsbecContributor I

Why are my Deliverability + Open Rates way down on Today's Campaigns?

Hello!We send a a Friday campaign weekly to a few of our segments; open rates are pretty consistent. Successful Deliveries is usually in the 99.xx% range. Today deliverability dropped to ~95.% for each of our campaigns and our open rates and placed order rates are approximately half what they usually are. I’ve double checked and the segmentation is correct. I’m including screenshots; the first campaign in each screen shot is today’s campaign so you can benchmark it against the previous’ weeks’ campaigns. Open to ideas and suggestion, please-- particularly as Klaviyo staff are off for Veteran’s Day.

2763

IoanaContributor I

Klaviyo Email Requiring 'Display Image' in Email to Customers

Hello, We have this popup from customers where the images aren’t showing. Unsure how to fix it. Is there anything I’m missing or is this a security feature on Gmail?

3071

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