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Learn from your peers and share what’s working well, or what’s not, from similar sized businesses across industries. As they say: a rising tide lifts all boats!

619 Topics
A
Contributor I
andrii_pohibkoContributor I
posted in Show & Tell
Individual freelancer as a Klaviyo Partner

Hi!Could you please provide more information on whether an individual Upwork freelancer could become a partner of Klaviyo (and join that program)?Regards, Andrii.  

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A
Contributor I
8 months ago
Vivian.Asonye
Community Manager
Vivian.AsonyeCommunity Manager
posted in Live training recordings
Recap discussion: [Strategy session] Automate customer retention with Klaviyo flows

Review the key takeaways, case studies, and additional resources from today’s training in our downloadable recap handout.  Let’s keep the conversation going! This is a collaborative space to post any related questions or comments about this session. View the session replay below: During this session, we: discussed how flows help with customer retention broke down the elements that make up a flow learned ow to use flows and campaigns concurrently reviewed must-have retention flows Key takeaways from the training:  Flows are highly customizable so take the time to personalize and optimize each messaging experience. When done properly, flows and campaigns utilized together within a marketing strategy should complement each other by bridging communication gaps. Since repeat purchasers spend 3x as much as first-time customers, setting up post purchase retention flows is key to influencing a repeat purchase. Additional resources: Winback email examples Replenishment and re

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Vivian.Asonye
Community Manager
8 months ago
chanel.phelps
Klaviyo Employee
chanel.phelpsKlaviyo Employee
posted in Live training recordings
Recap Discussion: [Strategy Session] Automate Customer Retention with Flows (for small to medium businesses)

This post contains all resources related to our live training [Strategy Session] Automate Customer Retention with Flows (for small to medium businesses). During this session, we: discussed how flows help with customer retention broke down the elements that make up a flow learned how to use flows and campaigns concurrently reviewed must-have retention flows Key takeaways from the training:  Flows are highly customizable so take the time to personalize and optimize each messaging experience. When done properly, flows and campaigns utilized together within a marketing strategy should complement each other by bridging communication gaps. Since repeat purchasers spend 3x as much as first-time customers, setting up post purchase retention flows is key to influencing a repeat purchase. Additional resources: Winback email examples Replenishment and repurchase email examples Top 10 flow examples to have set up right now Help Center Articles: How to create a winback flow  How to cr

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chanel.phelps
Klaviyo Employee
8 months ago
Spark Bridge Digital LLC
Partner - Gold
Spark Bridge Digital LLCChampion & Partner
published in Strategies for conversion
Get Out of Spam: Our Go-To Steps For Domain Reputation Repairing

Hi Community!  As a Champion, I would love to share some of my experience with you all so we can continue to learn and grow together! One particular story I’d like to share is about a client of mine’s deliverability issues and how we rectified their particular issue, in hopes it will teach and encourage others as well.   The challenge facing our Klaviyo Client, WearMePro (WMP), was the concern that their domain reputation was in bad standing and that their emails were landing in Spam after seeing several sends with low engagement. Even with their normally avid and engaged following, they saw Open-Rates slipping into 13% or less.When you fear your brand may be suffering from a similar fate - here is our tried and true strategy to help get your domain back into good standing.(Keep in mind things like purchased lists will make domain repairing an almost impossible task - so ensure your list only consists of contacts who've organically opted-in to hear from your brand.)Step One: Get a Puls

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Spark Bridge Digital LLC
Partner - Gold
8 months ago
annasophiefc
Partner - Gold
annasophiefcChampion & Partner
published in Product Updates & Announcements
Meet the Champions: Anna Sophie Fokdal Christensen

Why did you get started with Klaviyo? I was introduced to Klaviyo when I started working with marketing and it was a perfect match from the beginning. What message do you have for people new to Klaviyo? Rome wasn't build in a day. Take your time to understand the scope of the platform and how it can support your business before you start building and implementing. What is your favorite part of Klaviyo? Klaviyo speaks directly to my creativity - it allows me to develop customized setups for various clients with the endless possibilities and integrations! What does the Klaviyo Community mean to you? I really appreciate the amount of effort put into building a community that supports Klaviyo users to help them unleash the full potential of the platform.   📕 What is ​​your favorite or most inspirational book?The 7 Habits of Highly Effective People by Stephen R. Covey What is your most treasured possession?My knitting kit :-) Who would play you in a movie?The one who saves the

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annasophiefc
Partner - Gold
8 months ago
annagabrielaverlezza
Contributor I
annagabrielaverlezzaContributor I
posted in Live training recordings
Recapitulación [Office Hours] Entender los nuevos requisitos de Google y Yahoo para los remitentes (Sesión En Español)

Este post contiene todos los recursos relacionados con nuestra sesión [Office Hours Special Edition] Entender los nuevos requisitos de Google y Yahoo para los remitentes.Resumen de la sesión Durante esta sesión exploramos los nuevos requisitos de Google y Yahoo para los remitentes y analizamos las medidas que debe tomar para prepararse para estos requisitos. >>> Descargar hoja de resumen <«  Recursos adicionalesKlaviyo Help Center articles:  Understanding email authentication How to set up a branded sending domain  How to warm your sending domain in Klaviyo  How to add an unsubscribe link to Klaviyo emails  Understand list cleaning in Klaviyo  Klaviyo Academy resources: Checklist | How to meet Google and Yahoo’s email sender requirements in 2024  Playbook | Authenticate your emails with a branded sending domain  Playbook | Use Google Postmaster Tools to monitor your spam complaint rate  Playbook | Understand how DMARC protects your domain reputation  Action

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annagabrielaverlezza
Contributor I
8 months ago
bluesnapper
Partner
bluesnapperChampion & Partner
published in Product Updates & Announcements
Meet the Champions: Andy Dawson

Why did you get started with Klaviyo? I needed a flexible, robust bulk/automation ecomm optimisation and personalisation solution to help grow my clients' sales. I've worked with many bulk email platforms and automation tools but nothing comes close to Klaviyo in terms of functionality and support. What message do you have for people new to Klaviyo? I have a three...1) Learn, strategise, plan, and only then implement - don't rush! 2) Klaviyo is not 'set and forget' - always be testing to achieve incremental gains 3) Just because you can do something with Klaviyo, doesn't always mean you should - always think from your customers' perspective. What is your favorite part of Klaviyo? It's flexibility and the detailed insight it delivers on customer behavior. I love implementing a new flow and seeing it delivering sales. My clients think it's some kind of magic... What does the Klaviyo Community mean to you? It's a safe space to share ideas, extend collective knowledge and to hel

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bluesnapper
Partner
8 months ago
Bethany D.
Problem Solver II
Bethany D.Champion & Partner
published in Product Updates & Announcements
Meet the Champions: Bethany Donovan

 Why did you get started with Klaviyo? Because of the integrations, specifically with e-commerce platforms and the robust tools for segmentation, automation and detailed reports to track metrics. What message do you have for people new to Klaviyo? Once your foundation is in place, focus on delivering value. Offer relevant content, exclusive promotions, helpful tips that will incentivize subscribers to open & engage with your emails. And then of course continuously learning and experimenting! What is your favorite part of Klaviyo? I am a data nerd, so I love to dig into the analytics to see what is working, what's not working to help influence next moves for a campaign, sms message or flow. What does the Klaviyo Community mean to you? A place to connect, share and learn.  📕 What is ​​your favorite or most inspirational book?The Four Agreements - by Don Miguel Ruiz What is your most treasured possession?My engagement ring - it was my husbands great grandmothers ring Who

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Bethany D.
Problem Solver II
8 months ago
Casperackermann
Problem Solver III
CasperackermannChampion & Partner
published in Product Updates & Announcements
Meet the Champion: Casper Ackermann

Why did you get started with Klaviyo? As our ecommerce & retail clients have always been an integral part of our business, we discovered Klaviyo as one of our clients stumbled upon it back in 2017. We looked into it and discovered the various aspects of the platform that made it a no-brainer. Since then, we have grown to become the largest Klaviyo partner in Scandinavia. What message do you have for people new to Klaviyo? Spend time diving into all features in the platform. It's the scope of the platform and the various features that makes it an optimal choice for ecommerce and retail businesses. What is your favorite part of Klaviyo? I love the data structure and the ability to execute and segment in all aspects of the platform.   What does the Klaviyo Community mean to you? It allows for great knowledge sharing.  📕 What is ​​your favorite or most inspirational book?I really enjoyed reading "Beyond the Wall" about life in East Germany. Additionally, the classic "198

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Casperackermann
Problem Solver III
8 months ago
Adam Ragsdale
Partner
Adam RagsdaleChampion & Partner
published in Product Updates & Announcements
Meet the Champions: Adam Ragsdale

Why did you get started with Klaviyo? We migrated from Mailchimp at my last full-time company. I've been recommending it ever since. What message do you have for people new to Klaviyo? Take advantage of the great education and support resources. Help Center, Community, and the Support Team are all top notch. Using these resources together, I have always found the answer I'm seeking. What is your favorite part of Klaviyo? It's so easy to use that you can really level up your marketing game. Not just email, but your entire lifecycle marketing journey. The ecommerce integrations provide so much data on customers and behavior that you can really get to know your prospects and customers. Then it's so easy to leverage that intelligence for targeting and personalization across marketing channels. What does the Klaviyo Community mean to you? I really value being able to learn from peers who are using the product. And now as a Champion, I look forward to sharing even more of my knowl

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Adam Ragsdale
Partner
8 months ago
StefanUE
Expert Problem Solver III
StefanUEChampion & Partner
published in Product Updates & Announcements
Meet the Champions: Stefan Milicevic

Why did you get started with Klaviyo? It was the best alternative to Mailchimp and Bronto at the time (2017-2018) What message do you have for people new to Klaviyo? It's all about data, and platforms enabling you to efficiently use the data you own to make decisions. Klaviyo is top of the range in this context. What is your favorite part of Klaviyo? Automation (ease of use, availability of help resources, drag-and-drop editor, all of it)   What does the Klaviyo Community mean to you? An opportunity to help others and to position myself as a thought leader and an expert willing to provide value without asking for anything other than visibility in return. 📕  What is ​​your favorite or most inspirational book?"Lord of the Rings", because it teaches the value of working together and having faith in your team to overcome obstacles. What is your most treasured possession?My guitar collection! Who would play you in a movie?1960-1970's Clint Eastwood. Also younger Ethan Hawke a

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StefanUE
Expert Problem Solver III
8 months ago
Bobby
Partner
BobbyChampion & Partner
published in Product Updates & Announcements
Meet the Champion: Bobby Leonard

Why did you get started with Klaviyo? I previously worked at Klaviyo for two years as a Customer Success Manager and Onboarding Specialist. The team, the product and the customers were all rooted in the entrepreneurial mindset. It felt like a natural pivot to start my own entrepreneurial journey as a Klaviyo freelancer to continue helping Klaviyo customers with my unique background and skill set. What message do you have for people new to Klaviyo? You're going to love it! The Klaviyo team is passionate about the platform and their customers. They build and iterate at a pace that very few SaaS platforms are able to match. It's a product-lead company and the platform is one of the most powerful and user-friendly ones I've ever operated within in my professional career. What is your favorite part of Klaviyo? It's a tie between being a product-lead company with a powerful, easy-to-use platform. And, the interesting, household brands that makeup Klaviyo's customer base. What does t

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Bobby
Partner
8 months ago
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Meet the Champions: Carl Reynolds

Why did you get started with Klaviyo? Fell in love with email marketing and Klaviyo was my favourite tool that let me execute my vision and goals with my clients. What message do you have for people new to Klaviyo? Never stop learning! What is your favorite part of Klaviyo? The analytics, flow builder and tracking. What does the Klaviyo Community mean to you? Everything. 📕  What is ​​your favorite or most inspirational book?Harry Potter What is your most treasured possession?My pets Who would play you in a movie?Willem DefoeWhat is your favorite movie?Lord of the rings What is your favorite vacation spot? Tjörn Looking to connect further for questions or custom solutions? Look us up on our Partner Page! 

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Taylor Tarpley
Community Manager
8 months ago
DavidV
Partner - Platinum
DavidVChampion & Partner
published in Product Updates & Announcements
Meet the Champions: David Visser

Why did you get started with Klaviyo? We noticed that the existing platforms available in the market were not specifically setup to deal with the requirements and needs of eCommerce merchants. What message do you have for people new to Klaviyo? Don't be intimidated and get stuck in! There is so much value that you can drive using the Klaviyo platform, and Klaviyo is built full of excellent out-of-the-box templates for campaigns, sign up forms & flows. There are also a lot of great resources available including trainings, the Community and learning directly inside the platform! What is your favorite part of Klaviyo? I absolutely love being able to directly show the return on investment in the platform. It's always an exciting time when we get to bring a customer across from their existing platform onto Klaviyo. We try and get an initial buildout done quite quickly (sign up form, welcome flow, abandon cart etc) and get them live, then wait for the numbers to start coming in.

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DavidV
Partner - Platinum
8 months ago
AlexandraPalau
Partner - Silver
AlexandraPalauChampion & Partner
published in Product Updates & Announcements
Meet the Champions: Alexandra Palau

 Why did you get started with Klaviyo? I love the ease of use. The UI is very clean and simple to follow. It provides amazing tools for highly personalized emails which convert very well. The amount of integrations it has available makes it easy to centralize the data. It makes my life easier and helps me help my clients to generate more revenue faster. What message do you have for people new to Klaviyo? The data that Klaviyo captures from your website plus the analytics it has around that data will allow you to grow your business. Klaviyo grows with you. What is your favorite part of Klaviyo? First, the people at Klaviyo - the customer support is incredible. Highly knowledgeable and I always get my questions answered. Second, the platform itself. The constant improvements on the platform to make it easier and better. So many opportunities with flows - that is my favorite part! What does the Klaviyo Community mean to you? It means that I can use my 20+ years of email ex

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AlexandraPalau
Partner - Silver
8 months ago
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap Discussion: [Strategy Session] Automate Customer Retention with Flows (for large and mid-market businesses)

This post contains all resources related to our live training [Strategy Session] Automate Customer Retention with Flows (for large and mid-market businesses). During this session, we: discussed how flows help with customer retention broke down the elements that make up a flow learned ow to use flows and campaigns concurrently reviewed must-have retention flows Key takeaways from the training:  Flows are highly customizable so take the time to personalize and optimize each messaging experience. When done properly, flows and campaigns utilized together within a marketing strategy should complement each other by bridging communication gaps. Since repeat purchasers spend 3x as much as first-time customers, setting up post purchase retention flows is key to influencing a repeat purchase. Additional resources: Winback email examples Replenishment and repurchase email examples Top 10 flow examples to have set up right now Help Center Articles: How to create a winback flow  How t

5920
Emily Shea
Klaviyo Employee
8 months ago
stephen.trumble
Community Manager
stephen.trumbleCommunity Manager
published in Product Updates & Announcements
🚨New sender requirements are coming from Google & Yahoo next year🚨

Google and Yahoo recently announced new email sender requirements that are going into effect in February 2024.We understand that there’s a lot to digest when it comes to these changes - and we’re here to help. Many of these new requirements will automatically be taken care of for you.However, there are 3 main requirements that Google/Yahoo are asking senders to meet:Set up DMARC authentication for your sending domain Align your “From:” header with your domain Make unsubscribing easier and clearerYou can learn more about each of these requirements and what they mean from our recent Google + Yahoo’s new sender requirements: how to prepare without interrupting your BFCM plans blog article. For instances where you - the sender, need to take direct action to meet these new requirements, we put together a list of steps you should take. You can find this checklist in our How to meet Google and Yahoo's email sender requirements in 2024 Action Plan.And there’s more to come! Keep an eye out for

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stephen.trumble
Community Manager
8 months ago
annagabrielaverlezza
Contributor I
annagabrielaverlezzaContributor I
posted in Live training recordings
[Strategy Session] Automate Customer Retention With Flows (for small to medium sized businesses)

Use Klaviyo flows to nurture and retain your existing customersView the session replay below:   During this session, we: discussed how flows help with customer retention broke down the elements that make up a flow learned ow to use flows and campaigns concurrently reviewed must-have retention flows Key takeaways from the training:  Flows are highly customizable so take the time to personalize and optimize each messaging experience. When done properly, flows and campaigns utilized together within a marketing strategy should complement each other by bridging communication gaps. Since repeat purchasers spend 3x as much as first-time customers, setting up post purchase retention flows is key to influencing a repeat purchase. Additional resources: Winback email examples Replenishment and repurchase email examples Top 10 flow examples to have set up right now.

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annagabrielaverlezza
Contributor I
8 months ago
stephen.trumble
Community Manager
stephen.trumbleCommunity Manager
published in Product Updates & Announcements
Celebrate our January Community Allstars

Welcome back to another edition of the Klaviyo Community Allstars, where we celebrate the collaboration and support shared among our members who are striving towards similar goals. Together, we cultivate an environment brimming with invaluable insights, technical expertise, and a culture of encouragement. We extend our heartfelt appreciation to each member for their contributions.🏆Now, it's time to honor the outstanding achievements of our top performers from January! Get ready to be uplifted as we spotlight these remarkable individuals who not only elevate our community but also set new benchmarks of excellence. Join us in celebrating their success and let it kindle the fire of inspiration within us all!🏆 Here are some examples of our Allstar’s contributions that really showcases peer-2-peer collaboration and support in the community: Can you limit the number of items shown in a Dyanmic Image Block?  List triggered flow   So, you may be asking yourself, “How do I become a community

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stephen.trumble
Community Manager
8 months ago
mai.tran
Klaviyo Employee
mai.tranKlaviyo Employee
posted in Live training recordings
Recap discussion: [Strategy session] Manage Profiles and Consent in Klaviyo

This post contain resources related to our live training [Strategy session] Manage consent, lists, and profiles in Klaviyo. Whether you attended the training live or you’re simply interested in the topic, you’ve come to the right place! Session recording In this session, we cover: What marketing consent is and why it's important The benefits of double opt-in How consent is stored on Klaviyo profiles How to manage your customer data within Klaviyo   Key takeaway Carefully collecting consent, using double opt-in, adhering to unsubscribe regulations and handling data deletion requests are all things that you can do to ensure that your customers trust your brand. They also improve your chances of reaching your customers’ inboxes (deliverability), lower your marked as spam rate, and help your brand to build a strong community of engaged subscribers.  Additional learning resourcesHelp center articles: How to collect GDPR-compliant consent Guide to collecting SMS consent Understanding

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mai.tran
Klaviyo Employee
8 months ago
chloe.strange
Community Manager
chloe.strangeCommunity Manager
published in Product Updates & Announcements
Meet us at eTail West

Klaviyo is hosting an exclusive customers-only event in a luxury hospitality suite at the eTail 2024 conference in Palm Springs. This event is just for Klaviyo customers to fuel up for an action packed day at the conference. You’ll be able to network with fellow customers and enjoy treats throughout the day. Event Highlights:Date: February 28, 2024 7:00am - 5:00pm pst  Venue: Presidential Suite At The JW Marriott (exact details to be shared prior to the event) Experience: Delicious breakfast, lunch and snacks all day, fresh new Klaviyo swag, and time to meet and connect with fellow Klaviyo customers and Klaviyo leadership  Please, let us know if you would like to join us or you can reserve your spot via this page. See you there!~Chloe 

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chloe.strange
Community Manager
9 months ago
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap discussion: Office hours with Klaviyo

During our live office hour sessions, the Klaviyo customer education team is available to answer your questions live. We share strategic guidance and use our demo account to walk you through Klaviyo functionality. We offer these sessions on a regular basis at times that accommodate Klaviyo customers all around the world. You are welcome to attend office hours as many times as you’d like! If you’re new to Klaviyo and looking for support, or if you have additional questions as you ramp up for the holidays, hop into our office hours and get your strategic questions answered by the experts. During these sessions, we use our demo account to provide guidance, direct you to the resources you need, and answer as many questions as possible. Check out a previous office hour session by watching the recording below: Follow-up resources: For those who are just getting started with Klaviyo, check out our onboarding hub for all of the guides, trainings, and courses you need. For continued learning: V

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Emily Shea
Klaviyo Employee
9 months ago
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap discussion: [Special Edition Office Hours] Google and Yahoo's New Sender Requirements

Whether you attended our special edition office hours or you’re looking for a recording, you’ve come to the right place! During our office hour sessions, we reviewed Google and Yahoo’s new sender requirements, and we opened the floor for your questions. You can watch the replay of the most recent session below: Ready to take the next steps to get ready for Google and Yahoo’s new sender requirements? Follow our checklist in Klaviyo Academy!  ADDITIONAL RESOURCES  Klaviyo Help Center articles:  Understanding email authentication How to set up a branded sending domain  How to warm your sending domain in Klaviyo  How to add an unsubscribe link to Klaviyo emails  Understand list cleaning in Klaviyo  Klaviyo Academy resources: Checklist | How to meet Google and Yahoo’s email sender requirements in 2024  Playbook | Authenticate your emails with a branded sending domain  Playbook | Use Google Postmaster Tools to monitor your spam complaint rate  Playbook | Understand how DMARC pr

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Emily Shea
Klaviyo Employee
9 months ago
stephen.trumble
Community Manager
stephen.trumbleCommunity Manager
published in Product Updates & Announcements
December + Top 2023 Community Allstars

In the Klaviyo Community  we value the spirit of collaboration and support among individuals who share common goals. Together, we create an environment filled with valuable business and technical insights, mutual support, and constructive feedback. We're truly grateful for the incredible contributions from every member of our community. Now, it's time for us to celebrate the exceptional achievements of our top performers from November. Prepare to be inspired as we shine a spotlight on these remarkable people who have not only advanced our community, but also continue to set a higher standard of excellence. Join us in this celebration and let their success ignite the flames of inspiration in all of us! December’s Allstars:  2023 Top Allstars:  To become a community Allstar: fully engage with the community, actively participate, and accumulate points. Numerous opportunities to contribute lie ahead, from initiating discussions and providing valuable assistance to fellow members, to earnin

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stephen.trumble
Community Manager
9 months ago
Emily Shea
Klaviyo Employee
Emily SheaKlaviyo Employee
posted in Live training recordings
Recap discussion: [Ask the Experts] Google and Yahoo's New Sender Requirements

Thank you to all those who attended [Ask the Experts] Google and Yahoo’s New Sender Requirements! If you couldn’t attend live, we’ve got you covered. Whether you’re looking for a replay of this session or you want to catch up with some additional resources, you’ve come to the right place. Below, you can find the session recording: During this session, the following panelists presented: Kenneth Schwartzman, Senior Manager, Sales Engineering at Valimail: Kenneth is an expert in the email authentication space. He has more than 6 years of experience helping organizations of all sizes reach their goal of enforcing DMARC. He currently leads the Sales Engineering team at Valimail and is based in San Francisco, California.Paxton Nicholas, Email Operations Analyst at Klaviyo: As an Email Operations Analyst at Klaviyo, Paxton works to spot patterns in the billions of emails flowing throughout our network. It's also his job to protect customers' ability to deliver emails to their recipients. Stev

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Emily Shea
Klaviyo Employee
9 months ago
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