Marketing

Hi everyone! I’d love some guidance on best practices for managing event signups in Klaviyo.Here’s my current setup:I have a signup form for a giveaway that uses double opt-in That feeds into an “Event Signups — Confirm Subscription” list I created a flow triggered by “Added to list” for that event list: Email #1 immediately Email #2 after 1 day Then I add them to my main “Newsletter” list My Welcome Series is triggered by being added to the Newsletter listWhere I’m getting stuck is with paper signups from in-person events.What I’d ideally like:Upload those contacts Have them go through the same Event Signup flow Then flow into my Welcome SeriesWhat I’m seeing:When I import contacts into the Event list, they don’t always trigger the flow automatically I can manually add profiles to the flow, but I’m not sure if that’s best practiceMy questions:What is the best way to handle in-person (paper) signups in Klaviyo? (I’ve tried QR codes and I always have better luck with paper and pen si

Hi,I’m curious how others are handling subscription plan management now that billing is based on active profiles.From what I see, an active profile is anyone whose email is collected on the site and can be part of an automation.But I have a few questions, since we’re getting quite a few complaints from clients.1. Example: an account might have 10k active profiles, but only 5k of them are actually subscribed to newsletter. Those 5k receive regular newsletters. The remaining 5k are still included in certain automations (like abandoned checkout), but cannot receive newsletters.So the client ends up paying for 10k contacts even though they can really only use 5k for full marketing activity (where consent is explicit). Costs keep growing much faster than the actual subscriber base.Question: how are you handling this in the EU? Do you regularly clean out non-subscribed active profiles, or do you keep them for automation potential?2.How do you usually explain the new active-profile billing mo

Hey there,I am trying to update the color of the heading and text but it seems that it always displays in turqioise-ish color.I’ve tried to add an inline style color in html as well but without success.I cam across this post:  Apparently 2 years ago, this was not possible to update the headings and text colors.Are there been any update on this since then ?If yes, how to update the color?Thanks a lot for your feedback 

My flow is still not starting. I just need to get the flow started.I have Verified Segment Membership:2. Check Flow Filters and Scheduling: There are no filters and the first email is scheduled to send immediately   3. Manually Trigger the Flow: I have Updated all Action statuses to Manual and then back to live, the Flow is Live.        a. Navigate to your flow in Klaviyo. Done     b. Click on the trigger in the flow builder. Done    c. Select "Manually Add People" to add the segment members to the flow. I don’t have an option to Add a person or Profle to this segment     d. Confirm that the segment members have been added to the flow and that the first email is scheduled to send. Segment members have been added under the Trigger, however the first email doesn’t send 4. Ensure Flow is Live: All 3 emails and the flow are set to live.5. Review Flow Analytics: No emails sent & zero analytics results.I found the below comment from Klaviyo on the Segment/ Edit Definition page and wonder

My store is UK based, but I need to add a section to my post-purchase flow about the EU right to cancel an order (the 14-day withdrawal right that applies to EU customers).The problem is I only want EU customers to see this content. UK customers should not see it, since it does not apply to them.What's the best way to handle this in Klaviyo? A few things I'm trying to figure out:Should I use a conditional split in the flow based on the customer's country, or a conditional block inside the email itself? Which profile property is most reliable to split on for location (billing country, shipping country, or something from my integration)? If a customer's country isn't set on their profile, how do I make sure they don't accidentally get the wrong version?Would appreciate any guidance or examples of how others have set this up. Thanks!

Four brands are heading to a state fair and we are collecting emails under one “generic name” (the name of the bar we are creating together). I use Klaviyo but not sure what other brands use for email marketing. What are my options so that people are subscribe immediately to my Klaviyo email list so that I don’t have to transfer the list and start to opt in process again? Could I use my own Klaviyo account to collect all emails? Yes, correct? But the email subscription will come from my email account name, which might be confusing to people. Any ideas? I guess I can have the first part of the email be the name of the bar. I hope this make sense.

Hi Klaviyo community,We run GearHub.eu, a multi-market e-commerce store covering markets including NL, DE, BE, SE, DK and more. Our localization is handled via URL extensions using a translation app (e.g. gearhub.eu/nl-nl, gearhub.eu/de-de), so we only have one homepage — not separate pages per market.For pop-ups this works perfectly — we can target by URL and show the right localized form to the right visitor. No issues there.The problem is our embedded signup form at the bottom of the homepage. Since it sits on one shared page, we can't use URL targeting the same way. But we need it to:Display in the visitor's local language Add the subscriber to the correct market list (e.g. NL list, DE list, SE list etc.)We'd like to avoid creating separate homepages for each market just to solve this.We've looked into using a hidden $geo_country field to capture country on submission, then routing via a flow — but we're not sure if this is the cleanest solution or if there's a better way others ha

I'm getting an unwanted colored circle/oval background behind the close button (X) on my popup form. I've tried setting the background to white and also tried removing it completely in the "Close icon" settings, but the circle still won't go away. Is this a bug, or is there another setting that's overriding this?

I am working in an account using Rivo loyalty solution. We would like to utilise a Klaviyo pop-up to collect new customer data and add them into the loyalty scheme as this will be the leading new customer offer. The rivo native integration is on-way only. I have found some documentation to suggest that you can post into rivo via webhook which would be ideal however speaking to their team, they suggest that this is not actually possible. Has anyone set this up? Using Klaviyo pop-up to collect new customer data and automatically add them to the rivo loyalty scheme?

Hi,I have a database of approx 12k customers that we regulary text our specials to. Recently we have been getting less responses from our MMS campaigns, after much investigation I believe that this is due to “Silent Suppression” of our MMS, were text arrives but goes straight to spam and customer does not recieve a notification.Has anyone had this experience and what can be done to minimize Silent Suppression?Thank you 

I have a post-purchase flow that has been working fine up until today. I have a customer stuck in the conditional split for seemingly no reason. When I preview the flow, it shows them moving through correctly. Trigger and profile filters are correctly set. Smart Send is unchecked for both emails in this flow. It’s been hours since they submitted their order, long past the 15-minute delay set in the flow. The flow and all emails were/are active, no edits made during this window that could be to blame. I have no idea how to manually push them through or prevent this from happening again. Is this just a glitch on the backend? I can’t submit a ticket because I’m on the free plan, which offers zero help even if it’s a system-related issue.  

Hello Klaviyo Community,I’m a very new Klaviyo user, coming over from Wix email marketing. I’m just getting set up now, and would like to use best practices right from the start. However, I’m getting hung up on this, since I can’t for the life of me figure out how to group my images into folders.I believe grouping images into folders might not be possible in Klaviyo. If that’s true, I would love to submit this as a feature request. If it’s not true, could someone help me out?If we want to get really advanced, I’d love to see a Klaviyo/Canva integration for importing images, so I could send images directly over to Klaviyo from Canva (so instead of downloading to my desktop and upload to Klaviyo, I could “download” from Canva to Klaviyo.)Thanks for reading!

Bonjour à tous,Je suis face à une impasse pour la collecte de numéros de téléphone sur Klaviyo.J’ai une fenêtre popup avec une étape pour l’email, et une seconde étape pour le numéro de téléphone.Lorsque les personnes remplissent le formulaire, elles remontent bien dans mes profils Klaviyo avec l’adresse email optin, mais même si elles renseignent le numéro de téléphone en étape n°2, ce numéro ne remonte pas dans le profil.J’ai beau regarder partout, je ne comprends pas d’où vient le problème.Pouvez-vous m’aider svp ?

Hi, I’m looking into using the Geofence feature for our email marketing. I’ve successfully set up a Geofence, but when I go to create a segment based on an event of entering a Geofence location, I have no idea what to select.There’s the option of ‘proximity to a location’ etc, but if this feature is available without Geofences, I don’t entirely understand the purpose of them. From what I can gather they’re dynamic so users entering and leaving can therefore enter and leave a segment. This webpage doesn’t detail the actual segment setup: https://help.klaviyo.com/hc/en-us/articles/45194892526747Any guidance on setting this up would be great! Thanks :)

Just wondering why we’re unable to see A/B test settings (in full) for a campaign that’s scheduled but has not sent yet? Why do I have to pause to see these full settings (i.e. number of recipients being sent to during the test period, test duration, etc.)? It would be so helpful to be able to check and make sure things are set properly for the test the day prior to it sending without having to pause the campaign. Any word on if Klaviyo will be changing this?

Email content: A single email that dynamically: References the customer's last-purchased collection in the body copy (e.g., "Since you loved [Collection]…") Showcases the 4 newest arrivals from that same collection Both the collection name and the products must populate dynamically per customer. Nothing hardcoded. Deliverables The configured win-back flow, live in Klaviyo. One email displaying, dynamically, the customer's last-purchased collection and the 4 newest arrivals from that collection.

 bonjourje veux changer de template complètement sans dérégler le ciblage les champs etc, c’est possible ?

Hi Klaviyo Support,We're working on a WooCommerce integration and would appreciate some guidance on the best long-term approach.The most important part of this project is creating the right customer data structure for future personalized automations.For example, we'd like to identify customers by: Cabinet capacity Manufacturer Accessories owned Accessories not yet purchased Could you please advise on the recommended way to structure this data in Klaviyo?Would you recommend using product attributes, profile properties, custom properties, events, dynamic segments, or a combination of these? We'd like to follow Klaviyo best practices and ensure the setup is scalable for future personalization and segmentation.Thank you!

How to send store credit campaigns from klaviyo. How to setup the store credits in shopify first?

Hello!  I sent an SMS message to my list, and about 10% of the list is saying “Device Disconnected”.  Two of which are our staff’s personal numbers.  And they recieved SMS from our account as recently as 4 days ago.   Please advise

Hi Klaviyo Community,I’m having trouble with the text color changing when viewed in dark mode on mobile devices. I’ve looked through other forums, and many suggest changing background images or section images to resolve dark mode issues. However, the background color is displaying correctly—the problem is with the text colors themselves, which seem to change when dark mode is enabled, making parts of the text difficult to read.Is there a way to set specific text colors in Klaviyo that won’t automatically change in dark mode? I want to keep the email design consistent and readable across both light and dark modes without having to compromise on the colors I’ve chosen. Any advice or tips on how to optimize my email for dark mode while maintaining my brand’s style would be greatly appreciated!Thank you in advance for your help!  

Hello!I am wondering if it is possible to exclude certain items from the dynamic table block for the abandoned cart e-mails. Or only include certain items/ collections. These are items that are “in” their cart but I do not want to send them to encourage them to finish checking out. For example I have the cloverly app for offsetting carbon footprint for shipping and I also have an app that I use to have multiple options for products. I don’t want these items showing in the abandoned cart e-mail. Is there a way to go about excluding these?Thanks so much for any help!Natalie   

Hi Klaviyo Team or any expert person, I have completed the klaviyo practitioner certificate , but still I am unable to get the certificate, I don’t know what’s the issue going on . Attaching a screenshot for reference