Skip to main content
  • EN

Analytics and Deliverability

Find answers to your analytics and deliverability questions here.

  • 762 Topics
  • 2,305 Replies
Ashley I.
Rank
Ashley I.
solved this question

Subscribe page (Custom domain)

@robk123five To clarify my comment:​​​​​@David To and @inboxingmaestro are correct in that you would not be able to modify the URL in the st...
  • 0
  • 5
inboxingmaestro
Rank
inboxingmaestro
solved this question

Not seeing revenue results from a campaign

Hey there,2 things you should keep in mind during ESP migration:Ensure migrating not just your customers, but also the blacklisted data (bou...
  • 0
  • 7
inboxingmaestro
Rank
inboxingmaestro
solved this question

Gmail could not verify notice from email

Hi @thepowerofcopy It looks like domain misalignment and authentication related issues.Here’s what Klaviyo recommends:Root domain: mysite.or...
  • 0
  • 3
762 Topics
J
Problem Solver I
Joseph MorganProblem Solver I
asked in Analytics and Deliverability
How can I get a high deliverability score?

Hello guys,We just switched from another email provider to Klaviyo email. Today I found that there is a Deliverability score and mine is 48(very bad i think)!I understand the score is something very important for our email deliverability.Could someone share your score and how you keep such good score? 

2
J
Problem Solver I
4 months ago
S
Problem Solver I
starfox221Problem Solver I
asked in Analytics and Deliverability
CTR Reporting

Hi, I’m having an issue finding CTR reporting (not click rate) reporting within Klavyio, it seems to have disappeared. I see it on the Dashboard as an overall metric, but I do not see it as an option when building out custom reports; is there a reason why this was removed?  

4
S
Problem Solver I
4 months ago
P
Contributor I
pk2024Contributor I
asked in Analytics and Deliverability
Massive Bounces from Yahoo

Hi, We’ve just had a huge bounce rate from Yahoo for one of our clients standard campaigns to an engaged group. Klaviyo is saying its a reputation bounce but the message from yahoo is ‘554 Message not allowed - [PH01] Email not accepted for policy reasons.’  No idea what the policy reasons are and checked spamhaus we are good - any thoughts on what it could be?  Thanks 

1
kaila.lawrence
Community Manager
4 months ago
L
Contributor III
Leboy83Contributor III
asked in Analytics and Deliverability
Branded Sending domain

We’re sending emails in different languages and as such we’re using a subdomain for each website. When I update to branded domain will that update on the other accounts as well?

10
A
Contributor I
5 months ago
L
Contributor I
l_custerContributor I
asked in Analytics and Deliverability
Deliverability Issues

Has anyone noticed deliverability going down? It almost appears as thought the auto settings from klaviyo aren’t correct (dkim, etc). I have now moved two different people from other platforms (mailchimp and shopify) where both times their open rates were MUCH higher on those platforms. I have a good deliverability score, keep my lists clean, but cannot match what I was seeing on their old accounts. Anyone have a similar issue?

1
Spark Bridge Digital LLC
Partner - Gold
5 months ago
Dan N
Contributor IV
Dan NContributor IV
asked in Analytics and Deliverability
Significant drop in Open Rates

Hi,For some time now, we’ve had strong Open Rates for our broadcasts - in the early 70’s on average.  However since Feb/March, they have dropped significantly down to the late 50’s.   Digging a little deeper, I can see that Gmail seems to be the culprit as the Open Rate for these subscribers was around 70% in January but is now just 45% :(  I’m quite concerned by this as Gmail subscribers make up around 60% of our base. Does anyone know what could have caused this and how can I fix?  

10
Dan N
Contributor IV
5 months ago
A
Contributor I
AmyScarrContributor I
asked in Analytics and Deliverability
How to see click through rates on clipped message

Hi everyone. We’ve had a few messages that have been clipped and when I previously used campaign monitor you could see click rates for the “see full message” link. I can’t seem to find this in Klaviyo? It’s not in the campaign link performance stats. Is this not enabled or am I missing where to find it?Thanks in advance

1
kaila.lawrence
Community Manager
5 months ago
F
Contributor I
FannyperretContributor I
asked in Analytics and Deliverability
Question for Yahoo requirements

HII want to respect Yahoo and Google requirementsI already did DMARC for my srore with Go Daddy and ShopifyI want to set up the things for Klavyio, I watched a tutorial and didn’t do anything yet but I don’t understand why in this case it’s ‘pending’??? I just watch the video and didnMt do any changeAlso is it easy to do all the things? or should I hire someone?Thank you 

1
kaila.lawrence
Community Manager
5 months ago
L
Contributor I
lydsalisonContributor I
asked in Analytics and Deliverability
How to add a NS recordy type in Shopify to set up a branded domain

Hi, I am not sure if I am missing something here but I am trying to set up my branded sending domain. My website is built in Shopify, Klaviyo recommends the dynamic routing option which then asks me to enter a TXT record (no problem) and 4 NS records. What is an NS record? There is no option to add this in Shopify. Thanks in advance for your help!

22
R
Contributor II
5 months ago
S
Contributor I
StreampunkContributor I
asked in Analytics and Deliverability
How many emails can I send at once?

Hi Community!I’m getting in to email marketing to grow my start-up and have a bunch of things I’m trying to figure out so I can be more effective How many emails can I send at once? or in a single day? - Someone told me 50 per hourWho sets those limits? What happens if you exceed that number?I am using my own domain to send emails which I purchased over a month ago.Is Klaviyo sending the emails or is the company I host my email with sending them?  Thanks all for your help! 

1
kaila.lawrence
Community Manager
5 months ago
P
Contributor IV
Paul from Concise DigitalContributor IV
asked in Analytics and Deliverability
Klaviyo revenue reporting vs Shopify revenue reporting

Hi community,I have a question why I am seeing big difference between Klaviyo campaign and flows revenue in comparison to Shopify over 30 days.I have my Klaviyo attribution set to 10 days and I am seeing a big difference. Shopify Top Channel Performance below:Klaviyo Campaign and Flow 30 days report below: 

4
B
Contributor I
5 months ago
K
Contributor I
Kelley.bContributor I
asked in Analytics and Deliverability
Custom Reporting - Analyzing Open Rates by Subject Line

I’d like to know how I can set up a custom report that to analyze Monthly Subject Line performance (Open Rate performance) with the Subject as a metric. I am reviewing opens in Custom Reporting and don’t see how to set it up - wanted to know if anyone else has similar issues or has created a template report.It’s a important report to analyze Brand performance and what resonates best with our segment. 

1
sonomaemail
Problem Solver III
5 months ago
B
Contributor IV
blissyContributor IV
posted in Analytics and Deliverability
Results from using a Dedicated tracking link?

What measurable benefits have you experienced after implementing a Dedicated tracking link? Does Dedicated tracking link cost extra?

1
kaila.lawrence
Community Manager
5 months ago
H
Contributor I
heckdevoContributor I
posted in Analytics and Deliverability
Shared Sending IP doubled sending volume, decreasing reputation score

I’ve been noticing that we’ve had an increase in bounces on comcast and yahoo emails over the past 2 months. A recent campaign bounced back over 300 comcast emails so I dug deeper. The sending IP can be tied back to other issues I’ve seen: 168.245.121.105 I used Comcast postmaster tools which drove me to Sender Score. Compared to the other IPs our domain sending has been attributed to, this one had a score of 6 and appears that something happened in April:Send volume more than doubled for this IP. Is there a spam attack? Could Klaviyo have moved a large amount of brands to this one IP on accident or something? Anyone else having issues as well?

3
kaila.lawrence
Community Manager
5 months ago
M
Contributor I
Mpond2Contributor I
asked in Analytics and Deliverability
Filter By List or Segment In Custom Reports

I want to create a report to show me sales performance just for a specific segment. Is it possible to filter by segment? 

3
bluesnapper
Partner
5 months ago
M
Contributor IV
mrosiqueContributor IV
asked in Analytics and Deliverability
Should I send multiple review emails for each item a custom bought?

Hello to everyone,When Klaviyo is managing the requesting reviews emails, the email’s template has got the variables {{ event.products.0.product_title }} and {{ event.products.0.review_rating_url }}, where “0” is the first item for reviewing.If the order had three items for example, the second item would be “1” and the third “2”.The question is, if I want to send one email for each item instead of sending an email with all items, Must I have one template for each item? I mean, to customize one template for “0”, another for “1”, and so on.Thanks in advance for your interest .Miguel 

4
kaila.lawrence
Community Manager
5 months ago
L
Contributor I
LOUISGEOContributor I
asked in Analytics and Deliverability
Verizon Bounce Rate

We have recently experienced a very high bounce rate all of a sudden with Verizon users. This appears to have been an issue in the past, but I wanted to double-check the best practice for resolving this. Currently we have stopped sending to anyone with a Verizon email. Which of the following would be best to get this resolved ASAP?Create a segment of engaged Verizon addresses (who have opened an email in the past month) and send to this segment separately alongside our regular lists.  Create a Very highly engaged, highly engaged and engaged Verizon segment and start sending to each after a week (eg. week 1 only the very highly engaged, week 2 add in the highly engaged etc)?  Wait and see if it is a Verizon issue and try sending to Verizon customers in a day or two? My other question was, if we separate the engaged Verizon users, do we just stop sending to the unengaged ones indefinitely or is there a way to bring them back in eventually?  Thank you! (Aware there is a Klaviyo help docum

1
kaila.lawrence
Community Manager
5 months ago
Y
Contributor I
Yogesh.dhimanContributor I
asked in Analytics and Deliverability
Data migrated via Klaviyo is not similar to MailChimp.

Hello,We recently migrated the historical mailchimp campaign data to Klaviyo via the Klaviyo integration app and selected the option “Collect open and click data for MailChimp campaigns."We observe that “Bounced” and “Recipients” metrics  are the same as MailChimp.But there are data mismatches between “Opened” and “Clicked” metrics.Why are the data not the same as mailchimp after historical data synced?Could someone provide some insight into this?  

1
kaila.lawrence
Community Manager
5 months ago
K
Contributor I
KreesContributor I
asked in Analytics and Deliverability
Integrate Klaviyo with Shopify's Hydrogen as of 01-2024

I have been through all of the responses to how to integrate Klaviyo with Shopify Hydrogen but to no avail, since all answers seem to just refer back to the code provided at https://developers.klaviyo.com/en/v1-2/docs/integrate-with-a-shopify-hydrogen-store...This page is entirely out of date and does not easily integrate with Hydrogen’s current version. to get the Active onsite tracking working I was able to utilize the standard loadscript as described, but problems immediately arise for the viewed product and recently viewed item tracking. I managed to get them working as such within my products.$handle.tsx file, but it is drastically different than what was described:   useEffect(() => {    if (typeof window !== 'undefined') {      window._learnq = window._learnq || [];       const viewedProduct = {        Name: product.title,        ProductID: product.id.substring(product.id.lastIndexOf('/') + 1),        Categories: product.collections          ? product.collections.edges.map( 

4
J
Contributor I
5 months ago
C
Problem Solver I
caitlinlmhProblem Solver I
asked in Analytics and Deliverability
HELP! DNS Record for Google Domains

I’m having an issue with Google Domains while making the DNS change updates, but want to make sure this isn’t something that can be changed in Klaviyo or if there’s a workaround!Simple issue: Google Domains doesn’t accept multiple identical host names, which is what Klaviyo has in their updates. It keeps giving an error under the 2nd, 3rd and 4th record that the “host name is already in use”.Does this mean that I’ll have to go with static, instead of dynamic? Or is there a workaround for this? I’ve looked at the help articles, nothing talks about the host names needing to be different. For some reason it won’t let me attach the screenshots.

8
A
5 months ago
F
Contributor I
fabmolContributor I
asked in Analytics and Deliverability
check if I have a branded sending domain?

Hi Guys I got an email form you saying “Authenticate your emails with a branded sending domain” as I fire off more than 5000 emails at a time. I think I have this setup, how can I check? Is there a tool? ThanksFab 

2
F
Contributor I
5 months ago
S
Partner
SlemmingPartner
asked in Analytics and Deliverability
Add To Cart Metric not working - Gempages

Hello everyone, I’m stuck on setting up the “Add to cart” metric and I’m starting to run out of ideas. I started out by trying the default script.I tried adding the code to a Custom Liquid Element in Gempages → Did not work. I tried adding the code to a Custom Liquid Element in Shopify → Did not work.After the first script did not work I gave the button an id, namely: “AddToCart” with the following script: <script type="text/javascript">var _learnq = _learnq || []; document.getElementById("AddToCart").addEventListener('click',function (){ _learnq.push(['track', 'Added to Cart', item]); });</script>Once again, I added the code to a Custom Liquid Element in Gempages and Shopify independently, which did not work. I tried opting for the third script, which is defined by class name. From this code I identified the Add To Cart button class to be: “gf_add-to-cart” I tried the following script on Gempages and Shopify independently as in previous trials.<script type="text/javas

7
D
Contributor I
5 months ago
J
Contributor I
jbfahContributor I
asked in Analytics and Deliverability
Adding List Growth chart to a dashboard

Hi there,I know how to access a chart showing my list growth but I’m looking to replicate that as a new card in a dashboard and can’t for the life of me figure it out.

3
Sujal
Expert Problem Solver II
6 months ago
S
Contributor I
SLCKRtylerContributor I
asked in Analytics and Deliverability
Sharp Dropoff in Open Rates after switching to Branded Sender

Hello, I switched to the branded sender domain about 3 weeks ago and have seen a significant drop in open rates from about 40-50% to about 14%.  The drop off in open rate has to be a direct result of the domain ship as nothing else has changed. I am seeing this performance difference across all email types, including sale focused emails and information focused emails. I have not done any warming practices as my understanding from the Klayvio guidelines was that I wouldn’t have to. Is there anything I can do to help troubleshoot this drop?

2
Bobi N.
Partner - Platinum
6 months ago
Julia.LiMarzi
Klaviyo Employee
Julia.LiMarziKlaviyo Employee
posted in Analytics and Deliverability
Placed order vs. Ordered Product Events: What's the difference?

If you have an ecommerce integration added to your Klaviyo account, you’ll see both Placed Order and Ordered Product events in your account. But what is the difference and why does Klaviyo include both?Placed OrderEvery order in your e-commerce store will generate one Placed Order event for the entire order. This event will include all line items, the value of the order, the categories or collections the products are from, item count, and other important information that pertains to the entire order. Placed Order value will equate to the total order value, including shipping and any applied discounts.Ordered ProductOn the other hand, Ordered Product events occur for each individual item ordered. These events don’t include information about the overall order, but have more detailed information about the individual item purchased, such as sku, or different variations and product attributes. The information included in this event will vary based on your ecommerce platform. If a customer o

19
StefanUE
Expert Problem Solver III
6 months ago
Terms & ConditionsCookie settings