Campaigns and Flows

Optimize your messaging by learning about campaigns and flows.

  • 3,093 Topics
  • 8,693 Replies
Lina
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Lina
started this topic

Best practice for Sunset Flow

Hello everyone, I would really appreciate if you could share how you setup your Sunset Flow. I have started my list in 2014 in MailChimp and...
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Tutorial

How to Audit Your Klaviyo Account Part 2: Flows

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shoshana.antunes
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shoshana.antunes
started this topic

Flows versus campaigns: What's the difference?

Campaigns and flows are Klaviyo’s bread and butter. If you find yourself getting a bit confused between the two, don’t worry!A campaign is a...
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3093 Topics

M
Contributor IV
mattelustraContributor IV
asked in Campaigns and Flows

How can I add a 'send-to' email address to Notification in flow?

I am trying to create a step in my flow where I am notified when someone signs up for my newsletter. When I add the notification step, there is a drop down for the send-to email address- but I can’t add anything in this field and there are no choices available. How do I populate this field? 

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M
Contributor IV
3 years ago
R
Contributor I
RowenaTContributor I
asked in Campaigns and Flows

Email subject not recognized

Hi all. I am doing a conditional split in an email flow so if someone does not read an email, they get another email.  Usually the email subject comes up when I start typing, but none of the latest emails I have written are in the list.  I am concerned if I type out the email subject it may be slightly different and not work.  How do I get the list of email subjects to automatically populate please?

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R
Contributor I
3 years ago
A
Contributor I
AlastairofecwContributor I
asked in Campaigns and Flows

Abandon Cart flows - Image representation

Hi all, I’m looking at our current set up of abandon cart emails, is it possible to move the text from the dynamic feed to underneath the image instead of to the side? I’ve attached an image of the area I mean. If this has already been answered anywhere, I apologise in advance! Thanks in advance!Ali  

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retention
Partner - Platinum
3 years ago
M
Contributor I
MarkisContributor I
asked in Campaigns and Flows

Why Are My Flows Not Sending to Customers?

I have created flows and made them live but they are not sending to my customers. Is there other steps I need to take for my flows to send?

1
k.mcevoy
Klaviyo Employee
3 years ago
A
Contributor I
AlvaroContributor I
asked in Campaigns and Flows

How to set up Abandoned Cart Emails from the Checkout-X App

Hello!!I have a question about the configuration that requires checkout x to send the emails of the abandoned carts in my shop.I really have it all set up as they say in this application but I'm doing tests and the abandoned cart emails are not sent. Can someone help me?Thank youGreetings

1
retention
Partner - Platinum
3 years ago
ConnorBohannan
Contributor II
ConnorBohannanContributor II
asked in Campaigns and Flows

Is it possible to pluck someone out of a flow?

Hello, I have a customer who abandoned checkout with email A and placed an order with email B.I would like to remove their email A from the abandoned checkout flow it is in. But it is in a waiting queue of thousands of customers and I cannot find a search function to find email A. Also, when I go to email A’s profile, I can see that it is scheduled to receive an email, but it looks like I don’t have the ability to cancel the send from the profile.Any help would be appreciated!

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ConnorBohannan
Contributor II
3 years ago
A
Contributor I
alexContributor I
asked in Campaigns and Flows

Added To Cart not appearing in flow filter

Hi,I’m creating a flow which requires the ‘added to cart’ flow filter but it isn’t appearing as an option.I’ve gone through the instructions for ‘Creating a Custom "Added to Cart" Event for Shopify’ but the added to cart trigger and/or flow filter is still not appearing.    

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jsappington
Contributor III
3 years ago
S
Contributor I
steam365Contributor I
asked in Campaigns and Flows

Abandoned cart

Hi there, Can I adjust the trigger when adandoned carts actions will start ? For example can I start it manually on a click ? Can “abandoned cart” campaign could start not when customer adds products and goes to check out, but when item added to cart and wasnt paid for specific time ?? Other one : I heard that, a link to abandoned cart can be created , how to do that and where this link is kept ? Thank you in advance people !

1
retention
Partner - Platinum
3 years ago
F
Contributor I
fmgrimaldoContributor I
asked in Campaigns and Flows

Can you use event variables on a campaign, not just a flow?

Hi! I’d like to create a footer that will go at the bottom of each campaign that is filled with the products the customer has been looking at from our website. If the customer has been looking at a green scarf, it should show up dynamically in that feed. If the customer hasn’t been looking at anything, then it should just be a block of our top selling products or something.To me, it looks like this can only be done in the flows. I tried using {{ event.ImageUrl }} in a regular campaign, but it doesn’t look like it works because the event isn’t defined. Has anyone tried this in a campaign and not a flow? Or is it not possible?Thanks!

1
k.mcevoy
Klaviyo Employee
3 years ago
K
Contributor I
KianContributor I
asked in Campaigns and Flows

Why am I receiving a link error for abandoned cart?

Dear sir/madam,So far ive had one issue with Klaviyo, that i dont know how to resolve. Despite this issue I am very happy with my Klaviyo experience.The issue i have is that my first abandoned cart mail has a link that doesnt work. It is the link to the product that has been put in the cart of a costumer. Ive tried to put different links in to fix the problem but it keeps going to the wrong page. When i see what link it sends me to, I see that there is no ‘/’ inbetween ‘.com’ and ‘products’. But even when I put a ‘/’ inbetween these in the link, it still doesnt work… These are the different links ive tried to put in: {{ organization.url }}cart?wck_rebuild_cart={{ event.extra.CartRebuildKey }}​​​​​​{{ organization.url }}/cart?wck_rebuild_cart={{ event.extra.CartRebuildKey }}{{ organization.url }}/products/{{ item.product.handle }}          - (this one works with my other abandoned cart emails)Ive also tried putting my sites url, then ‘/products’ then ‘/{{ item.product.handle }}’ In each

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k.mcevoy
Klaviyo Employee
3 years ago
A
Anonymous
asked in Campaigns and Flows

Abandoned cart - Shopify Previous Users

Hello,1. I just started with Klaviyo and created my first Abandoned Cart Flow, I do not see the users who Abandoned the cart on my profiles, but they are in Shopify list. How can I retarget them with this AC Flow?2. Do I need to disable the Shopify Abandoned Cart email settings, or it will just use the Klaviyo settings automatically?3. How I can disable the Klaviyo Double-Opt?I find it complicated and overwhelming so far.Thank you for your help 

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Mailbox Manny
Partner - Silver
3 years ago
B
Contributor II
bluecatContributor II
asked in Campaigns and Flows

Help with Abandoned Cart Flow - Excluding Customers Already in the Flow

Dear friends,I created the standard Abandoned Cart Flow like this:When someone Checkout Started.Flow Filter: Placed order zero times since starting this flow.Wait 20 MinE-Mail 1Wait 4 hoursE-Mail 2 + with discount codeWait 22 hoursE-Mail 3 Now I have the problem that a customer opened E-mail 2 and started checkout again with coupon code but didn't complete. Now he will start again with the flow and will get E-Mail-1. And still he will get E-Mail 3, from entering the flow the 1st time. Is there a way I can have a check if this customer was in the flow already in the past 24 hours to prevent this? Thank you!

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B
Contributor II
3 years ago
E
Contributor II
enzo.dellContributor II
asked in Campaigns and Flows

Excluding contacts from a flow until an event has passed

Hi everyone,We have a back in stock email flow set up (Via Swym/Kalviyo) When a product is back in stock, an event is created and that triggers the flow to send an email notification.A team member opted a customer in on their behalf (we know not GPDR-compliant, we’ve told them since) but they opted them in on the wrong product. We can’t “remove” the trigger event from Kalviyo so we created an exclusion list to prevent from receiving that notification.The item is back in stock, the flow was triggered and the email has been excluded. Can we now “unexclude” the customer or will it still trigger the event to be sent to them? Thanks!

3
retention
Partner - Platinum
3 years ago
J
Contributor I
juan.cortazarContributor I
asked in Campaigns and Flows

From email not changing in campaigns

Hi,My domain contains the word CBD so this make emails go to spam.To avoid this I change the “from email” from this: hola@upanidecbd.com to this noreply@upani.es but adding the other email to reply as hola@upanidecbd.com because I understood that is hidden.I changed the email in the campaign setup but after sending it when I receive the email, the from email is the one that should be hidden hola@upanidecbd.com so emails go to spam.

2
cassy.lee
3 years ago
Julia.LiMarzi
Klaviyo Employee
Julia.LiMarziKlaviyo Employee
posted in Campaigns and Flows

Advice on Creating Product-Specific Abandoned Cart Flows

Abandoned cart flows are one of the first flows Klaviyo recommends ecommerce businesses set up. Since it’s triggered by a customer starting checkout, you know there’s interest, and the abandoned cart flow helps remind customers to complete their purchase. Depending on your business, you may be thinking of creating more specific flows for your products. Say you only have a few products and you want each to have a different abandoned cart experience, or perhaps your brand has a hero product that you want to give some extra attention to, Klaviyo can help you do that.Creating a Product-Specific Abandoned Cart FlowIf you want a particular product to have it’s own specific flow, set the Flow Trigger to Checkout Started and add each product as a trigger filter. If you have a more generalized abandoned cart flow for other products, be sure to also add a trigger filter to that flow excluding the products in the dedicated flow to ensure customers don’t receive two abandoned cart emails from you.

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Julia.LiMarzi
Klaviyo Employee
3 years ago
shoshana.antunes
Klaviyo Employee
shoshana.antunesKlaviyo Employee
posted in Campaigns and Flows

Canceling a campaign mid-send: how do you resend without emailing people that already received the original campaign?

Your first step in this situation should be to create a segment of customers who received the first campaign. This segment will then be excluded from your secondary send to ensure that you don’t double email any profiles.  To create this segment, head to your Lists & Segments tab and click to create a new segment. Once you have named your segment, choose the following definition: What someone has done (not done) > Received Email > at least once, then filter by your Campaign Name  When you create your second campaign, choose to target the same lists or segments from the original send and exclude the segment that you just created to ensure that customers do not receive multiple emails.  Happy sending!

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shoshana.antunes
Klaviyo Employee
3 years ago
shoshana.antunes
Klaviyo Employee
shoshana.antunesKlaviyo Employee
posted in Campaigns and Flows

Why are customers who accept marketing in BigCommerce being added to the newsletter list, but are not triggering the Welcome Series?

For those with a  BigCommerce store, there is a default setting in place that prevents people who accept marketing at checkout from automatically receiving the welcome series. A welcome series flow is designed with brand new visitors in mind. These are people who have never before been exposed to your business. People who accept marketing at checkout could be new to your brand, or they could have purchased from you a few times before, which would mean it might not be appropriate for this person to get queued up for your welcome series. This said, this setting is completely optional! If it makes more sense for your brand to be sending welcome series emails to customers that accept marketing at checkout, please contact our Success Team to have this setting adjusted.

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Mailbox Manny
Partner - Silver
3 years ago
R
Contributor I
rickwesselsContributor I
asked in Campaigns and Flows

Why is my Duplicated Flow not Sending the Correct Content?

Hello - Recently, we duplicated a flow and updated the content.  When a customer triggers the flow they are being sent the OLD version of the content.  We cannot figure out what is wrong - we even deleted the old content - and the problem persists!  Any help would be greatly appreciated!Rick

1
cassy.lee
3 years ago
ashley_mcdermott
Klaviyo Employee
ashley_mcdermottCustomer Ed.
posted in Campaigns and Flows

What is the difference between the browse abandonment, Added to Cart-triggered abandoned cart, and Started Checkout-triggered abandoned cart flows?

The browse abandonment flow captures tracked Klaviyo profiles that have viewed a product but not started a checkout or placed an order.The Added to Cart-triggered abandoned cart flow is intended to notify tracked Klaviyo profiles that added an item to their cart, but did not trigger a checkout or place their order.The Started Checkout-triggered abandoned cart flow captures tracked and non-tracked customers who have entered their email at the first step of checkout.Each flow targets a different step in the purchasing process and all flows should be set to skip profiles that have either started a checkout or placed an order since starting the flow. Browse abandonment is step 1 of the process, Added to Cart-triggered abandoned cart is step 2, and Started Checkout-triggered abandoned cart is step 3.For more information, head to Guide to Creating an Abandoned Cart Flow or How to Create a Browse Abandonment Flow.

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ashley_mcdermott
Klaviyo Employee
3 years ago
B
Active Contributor I
Bonza Dog TreatsActive Contributor I
asked in Campaigns and Flows

Back In Stock flow

HiI am trying to add this to my Minimal theme store. Following the tutorial, I don’t have an end body tag in my theme.liquid file.Should I add the code and then add the tag? Or???Appreciate any help, thank you

8
k.mcevoy
Klaviyo Employee
3 years ago
S
Contributor I
SeanTMcContributor I
asked in Campaigns and Flows

Why Are Some Profiles In My Segment Not Entering My Flow?

Hi,I set up a new segment based on the purchase of a promotional product.  Clients are being added to the segment without any issues (143 to date).  I then set up a flow where to trigger was someone entering this group.  The flow was only made live about 5 days after the segment was set up and activated on 6th November.So far only 20 people have been through the flow but based on the 9 day delay I set up in the flow 69 clients should have received their first email. Could it be that because I didn’t set up the flow after activating the segment some people have missed entering the flow?  And if this is the case how do I manually enter them? 

2
S
Contributor I
3 years ago
M
Contributor III
mwcs1976Contributor III
asked in Campaigns and Flows

Export Campaign

after we design the campaign in Klaviyo, can we export the campaign out as HTML file?

3
P
Klaviyo Employee
3 years ago
E
Contributor I
emilyameyContributor I
asked in Campaigns and Flows

Why is Product Viewed Not Populating in my Browse Abandonment Email?

Hi all, I’m trying to set up my browser abandonment flow using the provided template, and the product viewed isn’t showing up in the email. On activity feed, i’m able to see what products customers are looking at, so unsure why the info isn’t integrating to the email.Is there an extra step i’m missing here? Thanks,EMily 

3
Omar
Partner - Platinum
3 years ago
V
Contributor IV
VividfootwearContributor IV
asked in Campaigns and Flows

Abandonment Cart Series

Hello Klaviyo Community!Would someone double check and make sure I have this flow configured correctly? Basically the customer is to hop out the flow if he or she makes an action (purchase).   

7
Omar
Partner - Platinum
3 years ago
Djedjy-JG
Contributor II
Djedjy-JGContributor II
asked in Campaigns and Flows

Conditional Split Configuration based on Two Conditions [Example +Did I do this correctly?]

Hey all,Happy Friday (when I am writing this post)!I have set up this flow in my Klaviyo account in order to automate a month-long Email Marketing sequence for customers who placed their First Order.This image shows my thought process. However, I am starting to believe that maybe I did not set this up the right way because for the 3.4% of people who take me up on my offer, it should’ve been a “Yes” no? Instead I have a 100% “No” My worry: if customers who placed the order from Email #1 -- rather than getting a Thank You email (Email #10) after -- are still being sent to Day 2 (Email #2) where they are being advertised on the same promotion as Email #1, wouldn’t that affect their LTV? I’m not sure what I am doing wrong, maybe the first condition is not right? Any insight on this guys?Thanks for reading and giving me your time :)Djedjy 

5
Djedjy-JG
Contributor II
3 years ago

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