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Lists, Segments, and Profiles

Learn about the profiles in your account as well as how to create lists and segments.

  • 1,540 Topics
  • 4,412 Replies
Dov
Dov
solved this question

Facebook lead gen: adding emails to main list

Hi @KrisDaria,Thanks for sharing this question with us and welcome to the community! We’re so glad you’re here.Yes, this is completely possi...
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Dov
Dov
solved this question

Tips on back-populate with imported lists

Hi @Wanderist,Thanks for sharing this with us. Welcome to Klaviyo - we’re thrilled to have you on board with us!The answer here is yes! If y...
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Dov
Dov
solved this question

Self-Segment Poll

Hi @kbb,Thanks for sharing this question with us. And thank you @SeanMcC, for your ideas here. Hi The first thought I have here is how have...
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1540 Topics
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Problem Solver III
SeanMcCProblem Solver III
asked in Lists, Segments, and Profiles
How best to turn your customers into affiliates

We have quite a large email list approx 500k with around 100k engaged profiles. We would like to grow our affiliate referral traffic and would like to email bloggers / content creators already within our list of customers. In effort to reduce the list for manual review I have removed all gmail, hotmail, yahoo, etc emails from the list. Anyone else done this or have sugggestions?

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Problem Solver III
1 year ago
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Contributor I
themichaelwillyContributor I
asked in Lists, Segments, and Profiles
Uploading and maintaining an offline opt-in list

Hi. Our customers opt-in to email marketing via our app. There is no quick and easy way to integrate with Klaviyo.Each week, I get an email list of all of our opt-ed in customers -- let’s call it “All Users”.Unfortunately, the list is a lifetime list and there’s no way to sort by date. Thus each time I upload “All Users” it’s a lifetime list of all opt-in customers. I can’t distinguish new vs. old. Herein lies the problem:Our old marketing assistant was manually uploading these lists and marking “Yes, update subscription status for all imported contacts to ‘subscribed’. His thought was that if someone was suppressed, they would stay suppressed.My concern is that he was re-opt-ing in people who already unsubscribed every time he ported in the new list.Our hope is that we didn’t need to turn this into a major forensic analysis project every single time we uploaded our user base of opt-ins. We certainly don’t want to resubscribe those who unsubscribed. However, we want to get all net-new

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Omar
Partner - Platinum
1 year ago
Jakub
Partner - Silver
JakubPartner - Silver
asked in Lists, Segments, and Profiles
Audience Breakdown functionality

Hi Community,I have a question regarding functionality of audience breakdown for campaigns. If I add segments based on customer engagement to check which segment perform the best in regards of CTR for example, the difference of clicks is very small.That makes me wonder if someone is in 180 days engaged segment and click on email afterwards this profile will be shown here under all 5 segments as it part of each of them. So if 30 days engaged has lower count of clicks that means this breakdown show profile based on their snapshot on the send out time right? Because if there were differently each click should be counted for the strictest segment so 30 days engaged.    

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Jakub
Partner - Silver
1 year ago
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Problem Solver III
SeanMcCProblem Solver III
asked in Lists, Segments, and Profiles
Engagement and Open Rate Errors

If open rates can no longer be relied upon due to iOs privacy etc should we use OR to decide which profile should remain in our active list. Also how much emphasis is Klaviyos engagement calulation placing upon the OR. Thanks and Merry Xmas Sean

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Problem Solver III
1 year ago
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Contributor I
KelUKContributor I
asked in Lists, Segments, and Profiles
Trouble importing a list and understanding profiles in my account

Hi, I am completely new here 😀 A marketing company we were paying for to do Klayvio have left me stranded with a messed up account. I don’t have a clue really what I am doing and because the set up stage has been done by someone else which seems a mess, it seems so confusing to me. I have watched videos, but none of them seem to show the issues I have. If I could start it from scratch I would, but we already have some contacts in there now.Question 1I logged in yesterday to have a look and try and upload a csv file from another marketing platform we have, with no joy. I have checked the date and everything of the file but it still fails. The list had the customer email, first name, last name and date consented only, so I am not sure what I am doing wrong.Question 2When I logged in is showing me we have 2540 counts under profiles, not in any list, however, today the profile count is the same but I cannot view any emails now. Has anyone else had this issue of them not showing? Question

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David To
Klaviyo Employee
1 year ago
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Contributor I
ChevonneContributor I
asked in Lists, Segments, and Profiles
Importing a new list overrides the existing suppressed/unsubscribed profiles

When I upload a new list to Klaviyo using a Shopify Customer csv file, there might be multiple profiles that already existing in Klaviyo. Some of those profiles may have unsubscribed from previous email campaigns. When I upload the new list the suppressed profiles on Klaviyo get affected and are shown as “subscribed” again.How to I prevent this from happening and ensure that any profiles that have unsubscribed from email campaigns remain this way?

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Contributor I
1 year ago
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Anonymous
asked in Lists, Segments, and Profiles
How to create unengaged segment with condition "didn't engage over the last X number of emails"

Hello Klaviyo community!Hope everyone’s having a good day!I am creating a segment for unengaged profiles, which condition setting contains they receive at least X number of emails and didn't click and open for Y number of days. I am not sure how to figure out the optimized number for this X and Y. I contacted Klaviyo support, and they recommended that “You can modify this number depending on how often you send to your customers and the type of products you sell. If you send daily, make this number higher.”Related document: https://help.klaviyo.com/hc/en-us/articles/115005078347The problem is our sending habit (how often we send to our customers) tends to be instable and fluctuate for now. We’re having punch of stores, segments to work on. At some point, we’ll be sending a decent amount of email for one of our store/segment, but sometime we’ll be most likely sending nothing but the email flows we set up (no campaign). So for example, if I set the segment to “receive at least 10 emails a

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A
1 year ago
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Contributor I
mcmmContributor I
asked in Lists, Segments, and Profiles
How to exclude 0 to 0.01€ orders from being considered as purchases?

Hello, On my company’s website, it’s possible to order a sample of our product for free and on Shopify these sample requests show as orders.I want to set up a segment for repeat buyers, but I don’t know how I can exclude sample orders from being considered as orders and only count the clients who ordered real products. Even if I add the filter of order product value as greater than 1 + placed order is greater than 1, the segment will still count the sample orders as “real orders” and clients who just ordered a sample and another product will be considered as repeat buyers. How should I proceed? Thank you.

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In the Inbox
Partner - Platinum
1 year ago
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Contributor II
LoicH37Contributor II
asked in Lists, Segments, and Profiles
Campaigns breakdown by segment

Hi all,  Is there a built-in functionality in Klaviyo that provides the possibility to compare segments’ performance for a given campaign?  Thank you in advance.  Best regards, 

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K
Contributor I
15 days ago
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Contributor I
Sergio BisioContributor I
asked in Lists, Segments, and Profiles
Can Klaviyo Profiles Show Ad Activity (e.g., ad engagement/clicks) Similar to HubSpot?

Hello,I'm trying to gain a deeper understanding of the customer journey on my website and through my ads using Klaviyo. Previously, we utilized HubSpot which allowed us to see activity related to Google and Facebook ads within each profile. Does Klaviyo offer a similar capability? If not natively, are there any integrations or tools that could achieve this?Gaining a comprehensive view of the complete journey is essential for us.Thank you!

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Contributor I
1 year ago
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Contributor I
YoavshafContributor I
asked in Lists, Segments, and Profiles
Using Multi Checkbox in CONDITIONAL SPLIT Flow

Hey Hey,I’m trying to create a signup form that has a multi check box and then using the answers in a email flow.I want to send a different emails for each property that is marked.Can someone help?I can’t find any of one of properties i’ve created under the “Properties about someone” in flow filtering.  

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Contributor I
1 year ago
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Contributor I
ewitmanContributor I
asked in Lists, Segments, and Profiles
Randomly Segment a Segment

We currently have a segment template we use lets call that our “mailable list”. I would like to build 2 new segments based on that segment. There would be randomly split into 75% and 25% but that 75 and 25 should remain the same. So if Joe smith gets placed in the 75% segment he would remain there throughout. But if they no longer meet the requirements of the original segment they would fall off like normal. And any new people that meet these requirements would go between both new segments keeping the 75-25 split. Is this even possible?If so how would i go about doing this split?

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Jessica eCommerce Badassery
Partner
1 year ago
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Contributor I
effiespaperContributor I
asked in Lists, Segments, and Profiles
Create segment by $source from subscribe link

Ultimately, I want to place a subscribe link in my Instagram stories, and then those customers who sign up to our main list via that link are segmented by having signed up via IG.I have read through multiple community & support articles but none seem to directly address my situation.It seems that the best way to do this is to create a segment by $source. ($source would be IG Stories.)I know I can create a link to the subscribe page, which can be placed on an IG story. However, the $source associated with these signups will just be the Subscribe Page, and isn’t specifically indicating the customers came from IG. (I tested this, and the profile didn’t show that the signup came from IG.)From another post:Additionally, if you are using a Klaviyo sign-up form, we will track a $source value along with the form submit. You can create a segment using $source (Properties about someone > $source equals “name of Klaviyo signup form”) AND is in list X to group everyone who has signed-up thr

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David To
Klaviyo Employee
1 year ago
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Anonymous
asked in Lists, Segments, and Profiles
Upload Users with consent and double opt-in

Hi community I’m working on migrating to Klaviyo from another system.  I understand that I can set the consent for “EMAIL” easily via CSV upload. I also understand that consent = [“EMAIL”] does not mean double-oped-in in Klaviyo Logic. (What is the difference between double-opted-in and Email-consent?) I understand that when migrating my contacts I’ll definitely lose the double-opt-in information from the previous system and that the workaround would be to resend a double-opt-in Email to the list of imported users - which is not workable as I would lose some of my contacts simply due people not replying (open-rate / click-to-open). Alternatively I could add custom properties to the imported users and stitch together my newsletter segments from the two types:newly joined people who have received a Klaviyo-nativ DOI mail and opted in imported users where the custom properties indicate that the this person gave us at some point in the previous system their double-opt-ed inIs that correct?

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A
1 year ago
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Contributor I
CardMancContributor I
asked in Lists, Segments, and Profiles
Export all contacts status (subscribed/unsubscribed)

Hi Community! This might be a very basic question, but I’m looking to export all our contacts within Klaviyo to a CSV.I need to export the contact name/email/ID and their email status ie. Subscribed / Unsubscribed or Never Added etc How can I do this? Thanks

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Contributor I
10 months ago
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Contributor I
germancynicContributor I
asked in Lists, Segments, and Profiles
Need help: Back in Stock Email will be sent out to recipients after its DOI confirmation only

Hey klaviyo community,as some of you may know German regulatories are strict on online marketers here. Therefore to be able to send a Back in stock/ Back in order flow to the people who signed up for it, I must have their consent via double opt in mail before.The problem: Back in stock is a metric not a list and therefore no DOI can be triggered over the affiliation of a profile to a list.I would need something like this:Trigger: When someone Subscribed to back in StockIService Email: Send out Double Opt In Mail.IBack in Stock Delay: Wait until recipients item is back in stock AND recipients consented to marketing mail via DOIIBack in Stock: Email #1Can somehow help me with that? My logical thinking is not strong enough 😅   

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Contributor I
1 year ago
Akselpd
Active Contributor I
AkselpdActive Contributor I
asked in Lists, Segments, and Profiles
Spam attacks: How can I block fake email addresses to subscribe?

Hey fam, my client has a case I am trying to solve in multiple ways but nothing seems to work so far. I am a little bit discouraged to be honest. That’s why I am reaching out to you awesome fellow Klaviyo experts! Have you ever faced spam attacks? Еxample: gf5@shiro3710.akira17.webvan.site In this case the situation is as follows:Shopify eCommerce - integrated with Klaviyo  Google reCaptcha is ON Double opt-in on all lists is ON Installed Blocky - Shopify plug-in blocking VPN users (recommended from the Klaviyo chat support friends) Filters in segments  List Clean Up - Suppress and Delete all subscribers that haven’t: Checkout Started zero times over all time Viewed Product zero times over all time Clicked Email zero times over all time Clicked Email zero times over all time Opened Email zero times over all time Person is not suppressed for email Received Email zero times over all time   That’s what has been done and for some reason even when I removed all sign up forms both foo

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kaila.lawrence
Community Manager
3 months ago
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Contributor I
ElisabethContributor I
asked in Lists, Segments, and Profiles
Confirmation email is not sent after signing to a list

Hello,I am using Klaviyo integration in Channelize via the API key. There is a form for people to add their email and join the list. With single opt-in everything works fine.But with double opt-in, users never receive the confirmation email and therefore are not added to the list. (And I have checked spams etc)Any hint of what to do to solve this?Thank you 

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J
Active Contributor I
5 months ago
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Problem Solver I
MaxwellProblem Solver I
asked in Lists, Segments, and Profiles
Link to subscribe?

I have a “sign up to our newsletter” button on our website. I built the form with HTML. How do I link the “subscribe” button to have people brought into my Klaviyo List?

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M
Problem Solver I
1 year ago
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Contributor I
kellydoull76Contributor I
asked in Lists, Segments, and Profiles
Feature Request - Bulk Upload Email Addresses for List Suppressions

We currently manage our subscriptions using lists which matches our ERP (backend) application.We continuously clean our lists as much as once per fortnight, and its usually (consistently) around five lists.Out largest one, on average, has 25 suppressions. This means for this list alone, we’re copy/pasting 25 email addresses (times) to add them.Multiplied by 5.While this doesn’t really take a long time, it can get a bit tedious. And distractions could cause us to miss an email address, which means we could violate anti-spam legislation (New Zealand) if a customer complained (unlikely to happen, but hey, human error).Long story short, I was wondering if you had in your roadmap, or if you could add to your roadmap, a feature where email addresses could be bulk uploaded to list suppressions (like you can for suppressed profiles).FYI - the reason we don’t bulk upload to suppressed profiles is because a customer can choose to be on one or more lists, so if he/she decides to unsubscribed from

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Omar
Partner - Platinum
1 year ago
Hkeen312
Contributor III
Hkeen312Contributor III
asked in Lists, Segments, and Profiles
Extra profiles mystery for a non ecommerce website

Hello, In the last month I’ve built an email list in Klaviyo from 0. This is for a local restaurant that only has menu’s on their website. There is no way to make a purchase, put something in a cart and abandon it, etc. All you can do on their website is view menus (cannot book online, cannot click to call, etc.). The only way for me to collect emails is through the opt in form. My understanding is that in order for these profiles to be getting to this account is by typing it in the opt in page? Yet I’m still getting about half the profiles that have the yellow icon that says, “Never Subscribed!” … I’ve already looked this up in the community and through klaviyo support, and the explanation is: when people interact with the site, but do not opt in (so they add to cart and abandon cart, etc.) you get these profiles from that.But on this restaurant’s site there is no cart. No shopping is possible. There is only one place to put your email and it is on the opt in page. The only other thin

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Hkeen312
Contributor III
1 year ago
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Active Contributor I
arbradorActive Contributor I
asked in Lists, Segments, and Profiles
building email list without sending emails

Hello! I’m currently using Substack for my newsletter and I am very happy with it but of course it does not do hardly any segmentation. I’d like to keep a list on Klaviyo as well because I hope to open a Shopify store at some point and will use my list for that. I understand that on the free plan you have:Starting at 500 monthly email sendsDoes this mean that if I do not send any emails I can include unlimited contacts? Or does it mean I will need a paying plan once I reach 500 contacts even if I do not send anything out.Once I open my store in about a year I will be sending emails and will be happy to pay for a plan. The reason I am waiting is that I am writing a book which will not be out for several more months. I hope this is not too confusing.Thanks! Lora

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A
Active Contributor I
1 year ago
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Contributor I
OctaneHollyContributor I
asked in Lists, Segments, and Profiles
List Cleaning For Mixed List Type (SMS & Email)

So I’m hoping I explain this right--We had legacy SMS subscribers in a list (with opt in dates when we migrated from SMS Bump).  We imported those into a list we called ‘Legacy.’  This was over 6 months ago.Since that point, we’ve done regular list cleanings on our account, have the usual attrition etc, profiles have done merging in Klaviyo as people checkout, etc…. now we have a lot of people mixed into in this Legacy list:Group A - Consented for SMS & EmailGroup B -Consented for Email and not SMSGroup C - Consented for SMS and not EmailI really want the Legacy SMS lists to JUST have the SMS consented folks (Group A & Group C) and move the Group B folks into their own list.I’m thinking I need to create a segment that pulls my Group B people, and make that it’s own list.  But then how do I best REMOVE them from the original Legacy list?Is there an automated way to get them OUT of the Legacy list, or do I have to create another segment capturing Group A and C, and convert that t

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O
Contributor I
1 year ago
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Contributor I
charlotandmeContributor I
asked in Lists, Segments, and Profiles
Can i get deleted profiles back?

Hi, i tried following the guide of https://help.klaviyo.com/hc/en-us/articles/115005078347-List-Cleaning But ended up deleting all of my subscribers (even those who actively opened my emails). Can i somehow get them back? I tried contacting support on Email but haven’t received any answers yet. Is there somehow a way i can get them back?  Update: Not possible and found another solution. 

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Contributor I
9 days ago
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Contributor III
lisaspencerContributor III
asked in Lists, Segments, and Profiles
Segment conditions pulling wrong customers

Hi, we’re trying to create a segment based on customers that seem to be part of a company. So their email address is likely to end in @companyname.co.uk. To do this we started a segment like this:Properties about someoneEmail doesn’t end with gmail.com Type textOrEmail doesn’t end with hotmail.com Type text(and so on...)This is working for most of them. I’ve asked it to remove the @gmail addresses and it seems to have worked.  The problem is I’m putting certain ESP’s into this list yet they are still pulling those profiles into the segment. Example,  I’ve put “doesn’t end with” @aol.co.uk (which I can see a customer has that address) - yet that customer is still showing up in the segment. The conditions are all identical and are definitely in the ‘OR’ properties (rather than ‘AND’).Can anyone help?

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L
Contributor III
1 year ago
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